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- Penguin Group US 2014; US$ 12.99
A groundbreaking women?s leadership expert and popular conference speaker gives women the practical skills to voice and implement the changes they want to see?in themselves and in the world In her coaching and programs for women, Tara Mohr saw how women were "playing small" in their lives and careers, were frustrated by it, and wanted to "play... more...
- Taylor and Francis 2014; US$ 49.95
You can present to camera, speak to time, read autocue, conduct an interview, write and memorise scripts; you have a showreel, headshots and a CV?but what next? How do you decide which genre to go for, market yourself and establish your career? The TV Presenter?s Career Handbook is full of information and advice on how to capitalise on your presenter... more...
- Taylor and Francis 2014; US$ 53.95
Whether you want to be in front of the camera, on the microphone, or behind the scenes, Total Sportscasting gives you the skills you?ll need to become successful in this dynamic industry. This book covers everything from performance and production techniques to all aspects of sportscasting, good broadcast writing techniques, and how best to forge... more...
- Henry Holt and Co. 2014; US$ 8.99
Young reporters need not spend years struggling in obscurity to land coveted foreign assignments. In fact, technological advances and cost-cutting at major media companies have created unprecedented opportunities for enterprising journalists to succeed abroad as freelance correspondents--stringers--for newspapers, magazines, radio, television, wire... more...
- Taylor and Francis 2014; US$ 49.95
Media Management: A Casebook Approach provides a detailed look at each of the major areas of responsibility that fall to the managers of media organizations, such as leadership, motivation, planning, marketing, and strategic management. Retaining its core content and case study approach, this third edition draws upon the latest organizational and... more...
- Chicago Review Press 2014; US$ 21.99
Publishing in the 21st century is a rapidly changing business, and this highly readable and comprehensive reference covers it all: editorial acquisition and process, the importance of metadata, operations procedures, financial benchmarks and methods, and personnel management as well as product development, production, and sales and marketing. Written... more...
- Crown Publishing Group 2014; US$ 26.00
In Thrive, Arianna Huffington makes an impassioned and compelling case for the need to redefine what it means to be successful in today's world. Arianna Huffington's personal wake-up call came in the form of a broken cheekbone and a nasty gash over her eye -- the result of a fall brought on by exhaustion and lack of sleep. As the cofounder... more...
- Ebury Publishing 2013; US$ 14.02
Advertising. Is it really 'the greatest art form of the twentieth century' (Marshall McLuhan)? Whatever your views, it is undeniably one of the most popular career choices going-and one of the most difficult to get into. If you want to be creative and make money, or simply fancy trying your hand at a job in one of the most... more...
- Taylor and Francis 2013; US$ 52.95
Anyone studying journalism, or training for the industry, will benefit from the broad scope of information and guidance packed into this textbook. Those already employed in journalism or related areas will also find it useful as a reference book. Essential techniques employed by journalists working across all media are supplemented with detailed sections... more...