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Most popular at the top
- Taylor and Francis 2013; US$ 59.95
The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry... more...
- Scribe Publications 2013; US$ 18.99
There is a story that no one in the media seems willing to tell, one in which journalists have a vested interest: the death of newspapers. Traditionally known to break the biggest headlines, to chase the rumours to their source, and to undertake the most in-depth reporting, newspapers are now grappling with the most formidable challenges since the... more...
- PublicAffairs 2011; US$ 15.99
The news media is in the middle of a revolution. Old certainties have been shoved aside by new entities such as WikiLeaks and Gawker, Politico and the Huffington Post. But where, in all this digital innovation, is the future of great journalism? Is there a difference between an opinion column and a blog, a reporter and a social networker? Who curates... more...
- Crown Publishing Group 2002; US$ 27.50
If you want to understand how modern media has changed the world, this is the one book you must read. Rupert Murdoch is the man everyone talks about but no one knows. He?s everywhere, a larger-than-life media titan who has spent a lifetime building his company, News Corporation, from a small, struggling newspaper business in Australia into an international... more...
- SAGE Publications 2011; US$ 48.00
This book is for academics and students studying the theory of publishing and for young professionals entering the practical reality of the industry. It provides historical context, describes industry processes and institutions and is packed full of real-life examples and advice for success in both print and digital publishing. more...
- Knopf Doubleday Publishing Group 2011; US$ 37.50
From the author of Hostage to Fortune; The Letters of Joseph P. Kennedy ("Superb" ?Michael Beschloss; "Remarkable" ?Arthur Schlesinger), the galvanizing story of Eleanor Medill (Cissy) Patterson, celebrated debutante and socialte, scion of the Chicago Tribune empire, and the twentieth century's first woman editor in chief and publisher of a major... more...
- Kogan Page 2011; US$ 49.95
The Professional's Guide to Publishing is a practical introduction to working in the publishing industry; providing a clear overview of its many functions, including editorial, production, sales and marketing. more...
- McGraw-Hill Education 2013; US$ 12.00
Launch a business and ignite a movement with a powerhouse blog! Born to Blog is filled with practical, street-smart techniques and ideas to help you create and manage a winning business blog. Learn how to attract a loyal following, promote your blog, and write powerful content that generates new business. "If your dream is to launch a business... more...