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Publishing

Most popular at the top

  • Rupert Murdochby George Beahm

    Hardie Grant Books 2012; US$ 7.99

    Drawn from decades of media coverage this book serves up the best, most thought-provoking insights into who Rupert Murdoch is. More than two hundred quotations that are essential reading and a time-line that includes his apprenticeship under Lord Beaverbrook, doing over tycoon Robert Maxwell, losing a fortune on MySpace, entering the Asian media market... more...

  • Nene: The Queen of the Magazine Warsby Peter FitzSimons

    HarperCollins Publishers 2013; US$ 11.37

    With Magazine Wars, a new ABC drama series from the makers of Paper Giants: The Birth of Cleo, set to recreate Nene King's heyday presiding over WOMAN'S DAY in the race for ratings, Peter FitzSimon's biography of Nene takes us behind the scenes of Nene's triumphs - and tragedies. It's 1987. Big hair and shoulderpads rule. Flamboyant deputy editor... more...

  • The Handbook of Journal Publishingby Sally Morris; Ed Barnas; Douglas LaFrenier; Margaret Reich

    Cambridge University Press 2013; US$ 28.00

    An up-to-date and comprehensive handbook written by experienced professionals, covering all aspects of journal publishing, both online and in print. more...

  • The Magazines Handbookby Jenny McKay

    Taylor and Francis 2013; US$ 43.95

    The Magazines Handbook has firmly established itself as the essential introduction to the theories and practices of the modern magazine industry. This fully updated third edition comprehensively examines the business of publishing magazines today and the work of the contemporary magazine journalist. Jenny McKay draws examples from a broad range... more...

  • Books in the Digital Ageby John B. Thompson

    Wiley 2013; US$ 29.95

    The book publishing industry is going through a period of profoundand turbulent change brought about in part by the digitalrevolution. What is the role of the book in an age preoccupied withcomputers and the internet? How has the book publishing industrybeen transformed by the economic and technological upheavals ofrecent years, and how is it likely... more...

  • Marketing in Publishingby Robin Birn; Patrick Forsyth

    Taylor and Francis 2002; US$ 50.95

    Marketing in Publishing , offers a wealth of practical information on creative strategies to increase book sales in a competitive and rapidly-changing marketplace. It is the first comprehensive study in this area to be published since the ending of the Net Book Agreement. Patrick Forsyth, now a marketing consultant, draws in his many years' experience... more...

  • Magazine Productionby Jason Whittaker

    Taylor and Francis 2009; US$ 37.95

    Magazine Production is a guide to the practical processes of taking a magazine from initial idea to final print, and is aimed at those who wish to produce a title as part of their studies or for distribution on a small scale. It gives readers an overview of the essential elements to take into consideration when creating a magazine, including legal... more...

  • Designing for Newspapers and Magazinesby Chris Frost

    Taylor and Francis 2012; US$ 35.95

    A hugely beneficial introduction to students and professionals in print media and design, Designing for Newspapers and Magazines offers guidance on how to produce attractive publications and how to tailor them to their target audience using colour, text placement, typography and images. Written by an experienced journalist and designer, the book... more...

  • The Book Publishing Industryby Albert N. Greco

    Taylor and Francis 2013; US$ 59.95

    The Book Publishing Industry focuses on consumer books (adult, juvenile, and mass market paperbacks) and reviews all major book categories to present a comprehensive overview of this diverse business. In addition to the insights and portrayals of the U.S. publishing industry, this book includes an appendix containing historical data on the industry... more...

  • Rupert Murdochby Neil Chenoweth

    Crown Religion/Business/Forum 2002; US$ 27.50

    If you want to understand how modern media has changed the world, this is the one book you must read. Rupert Murdoch is the man everyone talks about but no one knows. He?s everywhere, a larger-than-life media titan who has spent a lifetime building his company, News Corporation, from a small, struggling newspaper business in Australia into an international... more...