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- St. Martin's Press 2012; US$ 22.99
$50 Billion of Advice in One Book* Have you ever wondered why some books and stories are adapted into movies, and others aren't? Or wished you could sit down and pick the brains of the people whose stories have been adapted--or the screenwriters, producers, and directors who adapted them? Author John Robert Marlow has done it for you. He spoke... more...
- Random House Publishing Group 2013; US$ 16.00
NAMED ONE OF THE BEST BOOKS OF THE YEAR BY KIRKUS REVIEWS Good Prose is an inspiring book about writing?about the creation of good prose?and the record of a warm and productive literary friendship. The story begins in 1973, in the offices of The Atlantic Monthly, in Boston, where a young freelance writer named Tracy Kidder came looking for... more...
- Pearson Education 2012; US$ 19.99
Write great search-optimized, customer-optimized web copy! (No experience? No problem! ) Need to put together a website? Or post to your company?s Facebook page? Or write a great Google AdWords ad? You know it?s important. Your image is at stake. Maybe a lot ofmoney, too. But you?re not a professional web copywriter. Where do... more...
- Taylor and Francis 2014; US$ 54.95
Writing and Editing for Digital Media , 2 nd edition, teaches students how to write effectively for digital spaces?whether crafting a story for a website, blogging or using Twitter to cover a breaking news story or event. The lessons and exercises in each chapter help students build a solid understanding of the ways that digital communications have... more...
- Wiley 2012; US$ 24.00
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited... more...
- Sourcebooks 2009; US$ 20.99
THE BEST WAYS TO MAKE THOUSANDS OF DOLLARS WRITING! Writers today are no longer just working on books and newspapers. Businesses, advertisers, and hundreds of other outlets are desperate for people who can craft effective messages and persuade people with their words. A strong writer can make $50 to $200 per hour, or even more... if... more...
- Penguin Group US 2007; US$ 15.00
When Jeffrey Stepakoff was graduating with an MFA in playwriting, he imagined a life in the New York theater, wearing a beret and smoking clove cigarettes. Writing for the "boob tube" didn?t even cross his mind. But he ended up in L.A. in the late 80?s, when television writers were experiencing their equivalent of a gold rush. After the billion- dollar... more...
- McGraw-Hill Education 2007; US$ 29.00
Incorporate the hottest new Web technologies into your blog! How to Do Everything with Your Web 2.0 Blog makes it easy to choose the blogging tools that are best for you and master the basics of blog design and template manipulation. You'll learn how to add different Web 2.0 services to your blog, including images, video, audio, forums, tags, wikis,... more...