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- Crown/Archetype 2001; US$ 15.00
In July 1997, twenty-five of America's most influential journalists sat down to try and discover what had happened to their profession in the years between Watergate and Whitewater. What they knew was that the public no longer trusted the press as it once had. They were keenly aware of the pressures that advertisers and new technologies were putting... more...
- Taylor and Francis 2004; US$ 43.95
Since its first publication, this essential guide to book commissioning has established itself as the one and only 'must-read' for any successful editor, and the core training text used both within publishing houses and on publishing courses worldwide. In this new edition, Davies concentrates on the essential skills of commissioning, as well as other... more...
- Rowmark 2004; US$ 17.99
A comprehensive guide to writing newsletters and articles, this text provides tips on how to get the brief right; how to open articles; how to use case studies; where to find experts; and how to design and lay out newsletters. more...
- Lawrence Erlbaum Associates 2004; US$ 70.00
Designed for those who will be writing in the new multimedia environment, MediaWriting explores the linkages between print, broadcast, and public relations styles; outlines the nature of good writing; and synthesizes and integrates professional skills and concepts. more...
- Random House Publishing Group 2007; US$ 16.00
Americans are bombarded daily with mixed messages, half-truths, misleading statements, and out-and-out fabrications masquerading as facts. The news media?once the vaunted watchdogs of our republic?are often too timid or distracted to identify these deceptions. unSpun is the secret decoder ring for the twenty-first-century world of disinformation.... more...
- Utah State University Press 2007; US$ 23.95
As new media mature, the changes they bring to writing in college are many and suggest implications not only for the tools of writing, but also for the contexts, personae, and conventions of writing. An especially visible change has been the increase of visual elements-from typographic flexibility to the easy use and manipulation of color and images.... more...
- Wiley 2006; US$ 24.99
Want to make money from your creativity? Here's how If you're a blogger or podcaster, an artist or musician, or someone who creates any other type of online content and dream of earning income from your creative efforts, you have endless options on the Internet. But to seize them, you must become part businessperson--a creative entrepreneur. If... more...
- Wiley 2011; US$ 19.99 US$ 15.99
Turn your knack for language into a lucrative career Must-know techniques and resources for maximizing your accuracy and speed Interested in becoming a copyeditor or proofreader? Want to know more about what each job entails? This friendly guide helps you position yourself for success. Polish your skills, build a winning résumé and... more...
- SAGE Publications 2006; US$ 50.00
Anna McKane's News Writing is a pioneering book dealing exclusively with the all-important craft of writing news stories. The book deals fully with all aspects of writing news, including how to write a good intro, or first paragraph; how to order the information and assemble a winning story; and what language to use. It provides a step-by-step guide... more...