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- Crown/Archetype 2010; US$ 18.00
THE ULTIMATE INSIDER?S LOOK AT THE FINE ART OF INTERVIEWING ?I had a fantasy the other night that this interview is so great that they no longer want me to act?just do interviews. I thought of us going all over the world doing interviews?we?ve signed for three interviews a day for six weeks.? ?Al Pacino, in an interview with Lawrence Grobel Highly... more...
- Taylor and Francis 2010; US$ 48.95
Writing for Digital Media teaches students how to write effectively for online audiences?whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exercises in each chapter help students build a solid understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling... more...
- Henry Holt and Co. 2007; US$ 20.99
The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials,... more...
- Random House 2010; US$ 22.55
Essential English is an indispensable guide to the use of words as tools of communication. It is written primarily for journalists, yet its lessons are of immense value to all who face the problem of giving information, whether to the general public or within business, professional or social organisations. FULLY REVISED AND UPDATED BY CRAWFORD... more...
- Taylor and Francis 2012; US$ 50.95
Hit the Headlines charts out a series of fun and inspiring, cross-curricular journalism workshops that enhance key skills and confidence in areas such as: Writing and editing. Critical assessment. Interviewing and observation. Mental flexibility and resourcefulness. Role-playing and teamwork. This book will enable teachers... more...
- Simon & Schuster 2003; US$ 23.99
There is no wittier, more amiable or more astute word maven than Pulitzer Prizewinning columnist William Safire. For many people, the first item on the agenda for Sunday morning is to sit down and read Safire's "On Language" column in The New York Times Magazine, then to compose a "Gotcha" letter to the Times. Each of his books on language is... more...
- Pocket Books 2001; US$ 24.99
Are you guilty of e-mail "trigger finger"? Do you constantly "cc" people you never even see? What are today's rules for conducting business over the Internet? Now, The Elements of Style meets "the Miss Manners of memos" in the ultimate writing guide for the digital age. In an era when written communication in the workplace is more crucial than... more...
- Taylor and Francis 2004; US$ 45.95
New Media Language brings leading media figures and scholars together to debate the shifting relations between today's media and contemporary language. From newspapers and television to email, the Internet and text messaging, there are ever increasing media conduits for news. This book investigates how developments in world media have affected, and... more...