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Business Aspects

Most popular at the top

  • Good in a Roomby Stephanie Palmer

    The Crown Publishing Group 2008; US$ 25.00

    Whether you work in Hollywood or not, the fact is that selling ideas is really difficult to do. The reason the pitching secrets of the most successful writers and directors are relevant is because these people have evolved an advanced method for selling ideas. Whether you?re a screenwriter, a journalist with an idea for a story, an entrepreneur with... more...

  • David Cronenbergby Mark Browning

    Intellect Books Ltd 2007; US$ 32.00

    For more than 30 years, David Cronenberg has produced films, mostly outside the Studio system, which continue to disturb, surprise and challenge audiences. He has also been repeatedly drawn to literary fiction for inspiration, adapting works by figures like William Burroughs, J.G. Ballard and Patrick McGrath. more...

  • Young, Rich, and Dangerousby Jermaine Dupri; Samantha Marshall

    Atria Books 2007; US$ 14.00

    Jermaine Dupri has reached modern-day mythical status in the music industry. He is the power behindthe music of top artists including Mariah Carey,Usher, Lil Jon, and Janet Jackson. At the age of sixteen, Jermaine Dupri had discovered the child rap duo Kris Kross; by the age of nineteen, Dupri had produced a platinum album and had become a millionaire;... more...

  • The Pixar Touchby David A. Price

    Knopf Doubleday Publishing Group 2008; US$ 16.95

    The Pixar Touch is a lively chronicle of Pixar Animation Studios' history and evolution, and the ?fraternity of geeks? who shaped it. With the help of animating genius John Lasseter and visionary businessman Steve Jobs, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982... more...

  • Anytime Playdateby Dade Hayes

    Atria Books 2008; US$ 16.99

    In this eye-opening book, the first to investigate the explosion of the multibillion-dollar preschool entertainment business and its effects on families, Dade Hayes -- an entertainment expert, author, and concerned father -- lifts the veil on the closely guarded process of marketing to the ultra-young and their parents. Like many parents, Dade... more...

  • Entering Cultural Communitiesby Diane Grams; Betty Farrell; D. Carroll Joynes; David Karraker; Morris Fred; Wendy Norris

    Rutgers University Press 2008; US$ 28.95

    Arts organizations once sought patrons primarily from among the wealthy and well educated, but for many decades now they have revised their goals as they seek to broaden their audiences. Today, museums, orchestras, dance companies, theaters, and community cultural centers try to involve a variety of people in the arts. They strive to attract a... more...

  • Entertainment Industrialisedby Gerben Bakker

    Cambridge University Press 2008; US$ 40.00 US$ 32.80

    This study was the first to compare the film industry in Britain, France and the United States between 1890 and 1940. more...

  • Film Marketingby Finola Kerrigan

    Taylor and Francis 2009; US$ 50.95

    Film Marketing is the first book to consolidate existing literature into a well informed and academically sound textbook. The book focuses on the film industry as a whole, which incorporates popular (mainstream) fiction films (usually) in English, non English language fiction films, documentary films and art house films. In doing so, it is firmly... more...

  • The Independent Filmmaker's Law and Business Guideby Jon M. Garon

    Chicago Review Press 2009; US$ 23.99

    Preparing independent or guerrilla filmmakers for the legal, financial, and organizational questions that can doom a project if unanswered, this guide demystifies issues such as developing a concept, founding a film company, obtaining financing, securing locations, casting, shooting, granting screen credits, distributing, exhibiting, and marketing... more...

  • Harry Potterby Susan Gunelius

    Palgrave Macmillan 2008; US$ 51.00

    The Harry Potter books are the bestselling books of all time. In this fascinating study, Susan Gunelius analyzes every aspect of the brand phenomenon that is Harry Potter. Delving into price wars, box office revenue, and brand values, amongst other things, this is the story of the most incredible brand success there has ever been. more...