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Business Aspects

Most popular at the top

  • Tech Termsby Jeff Rutenbeck

    Taylor and Francis 2012; US$ 56.95

    An avalanche of acronyms, terms-of-art, buzz words, and short-hand phraseology confronts today's busy communications professionals. Now in its 3rd edition, Tech Terms is an invaluable learning tool to help grasp key aspects of the television and video, PC hardware and software markets, multimedia authoring tools, and the exploding wireless Internet... more...

  • The Professions in Contemporary Dramaby Daniel Meyer-Dinkgrafe

    Intellect Books Ltd 2003; US$ 32.00

    Numerous plays have professionals as major characters, but academia has ignored them to a large extent. The Professions in Contemporary British Drama fills this extraordinary gap with a series of nine papers discussing the educational professions (Bennett, Mangan), the medical profession (Shields, Buse, ), priests (Kurdi), archaeologists (Forsyth)... more...

  • Arts Marketing Insightsby Joanne Scheff Bernstein; Philip Kotler

    Wiley 2011; US$ 32.95 US$ 23.07

    Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Because of these and other factors,... more...

  • Filmmakers and Financingby Louise Levison

    Taylor and Francis 2006; US$ 29.95

    The first, most crucial step in making a film is finding the funds to do it. Let Louise Levison, who wrote the innovative business plan for "The Blair Witch Project," show you how. Whether you're planning a feature, short, documentary, or large format film, this unique guide teaches you how to create a business plan that can be presented to a potential... more...

  • The Cable and Telecommunications Professionals' Referenceby Goff Hill

    Taylor and Francis 2012; US$ 79.95

    This book is for any telecommunications-convergence professional who needs to understand the structure of the industry, the structure of telephony networks and services, and the equipment involved.With the growing variety of networks and technologies now on offer it is inevitable that some convergence will take place between different networks, services... more...

  • David Cronenbergby Mark Browning

    Intellect Books Ltd 2007; US$ 32.00

    For more than 30 years, David Cronenberg has produced films, mostly outside the Studio system, which continue to disturb, surprise and challenge audiences. He has also been repeatedly drawn to literary fiction for inspiration, adapting works by figures like William Burroughs, J.G. Ballard and Patrick McGrath. more...

  • Good in a Roomby Stephanie Palmer

    The Crown Publishing Group 2008; US$ 25.00

    Whether you work in Hollywood or not, the fact is that selling ideas is really difficult to do. The reason the pitching secrets of the most successful writers and directors are relevant is because these people have evolved an advanced method for selling ideas. Whether you?re a screenwriter, a journalist with an idea for a story, an entrepreneur with... more...

  • Young, Rich, and Dangerousby Jermaine Dupri; Samantha Marshall

    Atria Books 2007; US$ 19.99

    Jermaine Dupri has reached modern-day mythical status in the music industry. He is the power behindthe music of top artists including Mariah Carey,Usher, Lil Jon, and Janet Jackson. At the age of sixteen, Jermaine Dupri had discovered the child rap duo Kris Kross; by the age of nineteen, Dupri had produced a platinum album and had become a millionaire;... more...

  • The Pixar Touchby David A. Price

    Knopf Doubleday Publishing Group 2008; US$ 16.95

    The Pixar Touch is a lively chronicle of Pixar Animation Studios' history and evolution, and the ?fraternity of geeks? who shaped it. With the help of animating genius John Lasseter and visionary businessman Steve Jobs, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982... more...

  • Anytime Playdateby Dade Hayes

    Atria Books 2008; US$ 16.99

    In this eye-opening book, the first to investigate the explosion of the multibillion-dollar preschool entertainment business and its effects on families, Dade Hayes -- an entertainment expert, author, and concerned father -- lifts the veil on the closely guarded process of marketing to the ultra-young and their parents. Like many parents, Dade... more...