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Business Aspects

Most popular at the top

  • This Business of Global Music Marketingby Tad Lathrop

    Potter/TenSpeed/Harmony 2013; US$ 24.95

    Think BIG?capture the global music market. Worldwide tours, internet downloads, international album distribution?the global market for music is expanding with lightning speed, and that means big opportunities for everyone in the music business. The main obstacle? Lack of knowledge. The world market is packed with opportunity, but it's also full of... more...

  • The World's Your Stageby William Baker; Warren C. Gibson; Evan Leatherwood

    AMACOM 2016; US$ 14.95

    Today?s performers need to hone their entrepreneurial skills and create their own careers. Inspired by the celebrated Juilliard course, The World?s Your Stage explains the business side of the performing arts. Keep your dream alive, but keep a clear eye on the facts. With planning and work, you can make a living doing what you love?you just need to... more...

  • The 16th Minute of Fameby Darrell Miller; Angela Bassett; Blair Underwood

    Dunham Books 2014; US$ 12.99

    ""In the future, everyone will be world-famous for 15 minutes."" Andy Warhol coined that prophetic line in 1968. Ironically, in today's modern society, Warhol's statement is arguably more famous than its author. Forty-plus years after he made his seemingly outrageous pronouncement, most people would probably agree that his... more...

  • And Now on Radio 4by Simon Elmes

    Random House 2009; US$ 14.38

    And Now on Radio 4 offers an enthusiast's guide to the shows that have made Radio 4 what it is, and also explores some of the wonderful corners of the network's history that are long forgotten by all but a few. Who, for instance, now recalls Ronnie Barker's starring role on Radio 4 in a sophisticated cabaret-cum-sketch-show called Lines from My... more...

  • Building a Successful 21st Century Music Careerby Simon Cann

    Course Technology PTR 2007; US$ 44.99

    Are you interested in beginning a career in the music industry? Great! You probably already know that talent and determination aren't enough by themselves-- you need a comprehensive plan of action to follow so you can proactively make your career dreams a reality. And as you probably also know, in the 21st century, the old rules about breaking... more...

  • Concert Lightingby James Moody; Paul Dexter

    Taylor and Francis 2013; US$ 57.95

    Concert Lighting is a comprehensive book on lighting design for concerts. Placing special emphasis on rock-and-roll concert lighting equipment and techniques, the book takes its reader on tour, covering every aspect of that experience for the touring professional lighting technician and designer. It also provides several chapters to cross-media use... more...

  • The Definitive Guide to Entertainment Marketingby Al Lieberman; Pat Esgate

    Pearson Education 2013; US$ 46.99

    Entertainment Marketing NOW: Every Platform, Technology, and Opportunity   Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution... more...

  • Electronic Media Law and Regulationby Kenneth Creech

    Taylor & Francis 2007; US$ 51.95

    As Media Law continues to grow as a hot topic those of you studying to be new lawyers in the media must keep on top of the latest laws and their implications. This book will keep you on your toes! It prepares you how to avoid common legal pitfalls and anticipate situations that may have potential legal consequences. Specifically, this fifth edition... more...

  • Entertainment Industry Economicsby Harold L. Vogel

    Cambridge University Press 1753; US$ 56.00

    This seventh edition includes new material on the economics of networks and advertising. more...

  • Fair Play: Art, Performance and Neoliberalismby Jen Harvie

    Palgrave Macmillan 2013; US$ 29.00

    This book asks what is the quality of participation in contemporary art and performance? Has it been damaged by cultural policies which have 'entrepreneurialized' artists, cut arts funding and cultivated corporate philanthropy? Has it been fortified by crowdfunding, pop-ups and craftsmanship? And how can it help us to understand social welfare? more...