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Business Aspects

Most popular at the top

  • A Concise Handbook of Movie Industry Economicsby Charles C. Moul

    Cambridge University Press 2005; US$ 52.00

    An overview of what is known and what remains to be learned about the movie industry. more...

  • PC Recording Studios For Dummiesby Jeff Strong

    Wiley 2011; US$ 29.99 US$ 23.99

    Here's how to make sound decisions about a desktop studio Get the lowdown on equipment, design your studio space, and set your music free! If you've been dreaming of making music with your computer, wake up and get started! Musician Jeff Strong clears a path for you through all the confusing options, helping you sort out hardware and software... more...

  • Film Production Managementby Bastian Cleve

    Taylor and Francis 2012; US$ 34.95

    Film Production Management will tell you in step-by-step detail how to produce a screenplay and get it onto the big screen. Whether you are an aspiring or seasoned film professional, this book will be an indispensable resource for you on a day-to-day basis. This updated edition remains true to the practical, hands-on approach that has made previous... more...

  • Branding TVby Walter McDowell; Alan Batten

    Taylor and Francis 2005; US$ 58.95

    In an effort to halt increasing media competition and decreasing audience shares, Branding has become the new mantra among television station and network executives. Branding TV: Principles and Practices second edition goes beyond the jargon of branding to explain the essential principles underlying successful branding and offers many practical strategies... more...

  • Tech Termsby Jeff Rutenbeck

    Taylor and Francis 2012; US$ 56.95

    An avalanche of acronyms, terms-of-art, buzz words, and short-hand phraseology confronts today's busy communications professionals. Now in its 3rd edition, Tech Terms is an invaluable learning tool to help grasp key aspects of the television and video, PC hardware and software markets, multimedia authoring tools, and the exploding wireless Internet... more...

  • The Professions in Contemporary Dramaby Daniel Meyer-Dinkgrafe

    Intellect Books Ltd 2003; US$ 32.00

    Numerous plays have professionals as major characters, but academia has ignored them to a large extent. The Professions in Contemporary British Drama fills this extraordinary gap with a series of nine papers discussing the educational professions (Bennett, Mangan), the medical profession (Shields, Buse, ), priests (Kurdi), archaeologists (Forsyth)... more...

  • Arts Marketing Insightsby Joanne Scheff Bernstein; Philip Kotler

    Wiley 2011; US$ 32.95 US$ 23.07

    Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Because of these and other factors,... more...

  • Filmmakers and Financingby Louise Levison

    Taylor and Francis 2006; US$ 29.95

    The first, most crucial step in making a film is finding the funds to do it. Let Louise Levison, who wrote the innovative business plan for "The Blair Witch Project," show you how. Whether you're planning a feature, short, documentary, or large format film, this unique guide teaches you how to create a business plan that can be presented to a potential... more...

  • The Cable and Telecommunications Professionals' Referenceby Goff Hill

    Taylor and Francis 2012; US$ 79.95

    This book is for any telecommunications-convergence professional who needs to understand the structure of the industry, the structure of telephony networks and services, and the equipment involved.With the growing variety of networks and technologies now on offer it is inevitable that some convergence will take place between different networks, services... more...

  • Good in a Roomby Stephanie Palmer

    The Crown Publishing Group 2008; US$ 25.00

    Whether you work in Hollywood or not, the fact is that selling ideas is really difficult to do. The reason the pitching secrets of the most successful writers and directors are relevant is because these people have evolved an advanced method for selling ideas. Whether you?re a screenwriter, a journalist with an idea for a story, an entrepreneur with... more...