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- Taylor and Francis 2014; US$ 26.95
Anne Bogart is an award-winning theatre maker, and a best-selling writer of books about theatre, art, and cultural politics. In this her latest collection of essays she explores the story-telling impulse, and asks how she, as a ?product of postmodernism?, can reconnect to the primal act of making meaning and telling stories. She also asks how theatre... more...
- Taylor and Francis 2007; US$ 58.95
Arts Marketing focuses on a variety of sectors within the arts and addresses the way in which marketing principles are applied within these, outlining both the similarities and the differences that occur. Relating policy to practice, this contributed text demonstrates the most effective means of marketing in specific areas of the arts, with each... more...
- University of Minnesota Press 1985; US$ 60.00
A guide to fiscal solvency for nonprofit arts organizations, which covers fundraising, alternative organizational structures, tax exemption, earned income, grants and gifts, cooperative efforts to save money, and the impact of technology. more...
- Taylor and Francis 2004; US$ 33.95
Fifty Key Theatre Directors covers the life and work of individuals who have been deeply influential to the development of theatre. Its specialist authors combine theory and practice to provide insightful overviews of the individual directors' approaches. more...
- Wiley 2011; US$ 32.95
Audience behavior began to shift dramatically in the mid 1990s. Since then, people have become more spontaneous in purchasing tickets and increasingly prefer selecting specific programs to attend rather than buying a subscription series. Arts attenders also expect more responsive customer service than ever before. Because of these and other factors,... more...
- Taylor and Francis 2013; US$ 66.95
'Arts, Entertainment and Tourism' is a pioneering text that, by focusing on the consumer, investigates the relationship between these 3 industries and how this relationship can be developed to its best competitive advantage. Issue-led, this text draws on appropriate disciplines rather than using one single approach, to examine issues in arts and... more...
- Taylor and Francis 2007; US$ 65.95
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature. The book builds a conceptual framework for the development, planning, implementation and evaluation of innovative communication strategies for the marketing... more...
- Focus Publishing/R. Pullins Co. 2012; US$ 24.95
Stage Directing: A Director's Itinerary is a practical guidebook that provides instruction on how to organize the work of the director throughout the entire production process. Designed for the undergraduate student director, this book covers everything from choosing the play to opening night. more...