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Most popular at the top
- Wiley 2008; US$ 117.95
With a lively and engaging style, Myths for the Masses provides a critical, interdisciplinary, and historically informed statement about communication in contemporary life. Written by Hanno Hardt, one of the world’s leading authorities on the subject. Offers a comprehensive appraisal of mass communication. Provides a critical perspective... more...
- McGraw-Hill Education 2004; US$ 21.95
From the sharp decline in CD sales to the fragmentation of network TV audiences, the business models of the entertainment and advertising industries are showing severe cracks. Advertising Age editor Scott Donaton-- who coined the term Madison & Vine TM --lays out a case for why these industries will need to converge to survive, overcoming hurdles... more...
- Intellect 2008; US$ 10.00
Concentrates on analysing and explaining how European countries are slowly conceding control of the media from the government to the market, professional and public forces. This volume provides an examination of various aspects of media governance, including media ownership structures, government policies, and citizen's organisations. more...
- University of Chicago Press 2007; US$ 25.00
Combining shrewd analysis of contemporary practices with a historical perspective, Breaking Up America traces the momentous shift that began in the mid-1970s when advertisers rejected mass marketing in favor of more aggressive target marketing. Turow shows how advertisers exploit differences between consumers based on income, age, gender, race,... more...
- University of Chicago Press 2009; US$ 17.50
To succeed in foreign policy, U.S. presidents have to sell their versions or framings of political events to the news media and to the public. But since the end of the Cold War, journalists have increasingly resisted presidential views, even offering their own spin on events. What, then, determines whether the media will accept or reject the White... more...
- Taylor and Francis 2007; US$ 51.95
Roll! Shells fly overhead as night-scopes capture deadly fire fights with an eerie green hue, a category 5 hurricane devastates the Big Easy, hidden cameras enter a Cambodian village of brothels and a veteran journalist interviews himself throughout his own brain surgery. Part non-fiction drama, part trade publication, part text book, all woven together... more...
- LSU Press 2000; US$ 15.95
Everyone knows which books people buy; they can just look at the best-seller lists. But who knows which books people steal? Who, for that matter, knows that authors ruin the book market by writing too much? Or why book critics are not critical? Or why librarians need to throw out more books? Who, indeed, knows the answer to that all-important question... more...
- New Press, The 2011; US$ 24.95
Is a new progressive era in American life in the offing? Only time will tell, but journalist Theodore Hamm?s sharp, acerbic book suggests that a new progressive media has already arrived. Satirical, hard-charging, and unapologetically progressive, this new media movement is both reinvigorating old forms like late-night TV and documentaries and inventing... more...
- LSU Press 2011; US$ 19.95
A new era of political power has arrived, one in which the social media forces of Facebook, YouTube, and Twitter indisputably play a larger role in the political process. In this revised and expanded edition of Political Communication: The Manship School Guide, edited by Robert Mann and David D. Perlmutter, contributors discuss technological changes... more...
- Oxford University Press, USA 2011; US$ 18.99
Why don't Guitar Hero players just pick up real guitars? What happens when millions of people play the role of a young black gang member in Grand Theft Auto: San Andreas? How are YouTube-based music lessons changing the nature of amateur musicianship? This book is about play, performance, and participatory culture in the digital age. Miller shows... more...