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Business and Commerce

Most popular at the top

  • Teach What You Knowby Steve Trautman

    Pearson Education 2006; US$ 31.99

    ?Do you find yourself reading books that just ?make sense,? so you end up reading the entire book but not doing any of it? Don?t let that happen with this book. The ?tools? Steve presents in this book work great. We?ve been using them for over a year at EA Canada with dramatic improvements in onboarding time and knowledge transfer. Here's the key:... more...

  • Blind Spotsby Max H. Bazerman; Ann E. Tenbrunsel

    Princeton University Press 2011; US$ 16.95

    When confronted with an ethical dilemma, most of us like to think we would stand up for our principles. But we are not as ethical as we think we are. In Blind Spots , leading business ethicists Max Bazerman and Ann Tenbrunsel examine the ways we overestimate our ability to do what is right and how we act unethically without meaning to. From the collapse... more...

  • Social Media Marketing For Dummiesby Shiv Singh; Stephanie Diamond

    Wiley 2012; US$ 24.99 US$ 19.99

    Get the last word on the most up-to-date social media marketing techniques If you're not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers. It's an easy, inexpensive way to enlarge your audience, add customers, and build your business. This... more...

  • Decoding Advertisementsby Judith Williamson

    Marion Boyars 1978; US$ 16.99

    Judith Williamson does not simply criticize advertisements on the grounds of dishonesty and exploitation, but examines in detail, through over a hundred illustrations, their undoubted attractiveness and appeal. The overt economic function of this appeal is to make us buy things. Its ideological function is to involve us as 'individuals' in perpetuating... more...

  • The New Meritocracyby Mark Peel

    Elliott & Thompson 2015; US$ 6.99

    ??The story of how the independent schools sector was transformed in a single generation. In Britain, independent schools have always attracted controversy. Many take issue with the high level of privilege they are perceived to enjoy. But in recent years, the sector has undergone a revolution, turning outdated institutions with sharply varying standards... more...

  • Zufriedenheitby Jürgen Beckmann

    tredition 2013; US$ 4.61

    Wie wird sie erzeugt? Wovon hängt sie ab? Was sollte ich tun? Wir betrachten genau, WIE Sie in den Bereichen Partnerschaft, Beruf, Finanzen und mit sich selbst konkret Zufriedenheit erreichen. Mit dem Wissen und dem Erkennen worum es eigentlich geht, werden auch Sie deutlich zufriedener, einig mit sich selbst, ruhiger, gelassener und entspannter. Sie... more...

  • Employer Reputation - Das Konzept "Arbeitgebermarke" neu denkenby Torsten Bittlingmaier; Bernhard Schelenz

    Haufe Lexware Verlag 2015; Not Available

    <!-- Generated by XStandard version on 2015-09-07T14:13:48 --><p>Es ist Zeit für einen Paradigmenwechsel! Wer als Arbeitgeber überzeugt und Werte authentisch lebt, wird zum Magneten für leistungsstarke, motivierte Mitarbeiter. Das Buch nimmt Sie mit auf Entdeckungsreise: Was war gestern, was gilt heute und was ist morgen notwendig,... more...

  • Anpacken statt aufschiebenby Alexander Jürries

    Haufe Lexware Verlag 2015; Not Available

    <!-- Generated by XStandard version on 2015-09-07T14:25:34 --><p>Dieses Buch trainiert Sie für den beruflichen Erfolg. Der Autor zeigt Ihnen, wie Sie Ihre eigenen Stärke und Schwächen kennenlernen. Nutzen Sie Techniken zum Selbst- und Zeitmanagement, um Hindernisse zu überwinden und Ihre eigenen Pläne zu verwirklichen. Nur wer anpackt,... more...

  • Leadership Secrets of the World?s Most Successful CEOsby Eric Yaverbaum

    Dearborn Trade Publishing 2004; US$ 22.00

    Leadership is such a vital skill that four out of ten U.S. corporations now have some sort of formal leadership training program in place, says public relations executive Eric Yaverbaum. His new book, Leadership Secrets of the World's Most Successful CEOs, consists of exclusive interviews with top executives discussing the proven strategies, philosophies,... more...

  • The Leadership Crash Courseby Paul Taffinder

    Kogan Page 2006; US$ 27.50

    Helps you to develop and hone the necessary skills to be a truly effective leader. This book includes guidance on: how to take on a new leadership role, set up and lead a change initiative, communicate change to employees, disturb the organizational culture in order to make things happen, turn your mistakes into successes, and more. more...