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Business and Commerce

Most popular at the top

  • Secrets of Influential People: 50 Techniques to Persuade Peopleby Steven Pearce

    Hodder & Stoughton 2014; US$ 17.00

    Is your career where you want it to be?. In everyday interactions, do people pay you enough attention?. Does your view carry sufficient weight?. This engaging, practical book reveals the 50 secrets you need to get your point across, position yourself for success and punch above your weight. Drawing on research interviews with dozens of influential... more...

  • Motivationby Brian Tracy

    AMACOM 2013; US$ 4.95

    In Motivation, success expert Brian Tracy draws on his decades of experience bringing out the best in others to provide 21 of the fastest, most powerful methods ever discovered for increasing the effectiveness of any individual or group. more...

  • Accounting in a Nutshellby Janet Walker

    Elsevier Science 2011; US$ 42.95

    Designed primarily for middle and junior management who deal with financial information without really understanding the content; students who are studying accounting as a non-specialist subject, for example on a business studies or engineering course. The book serves as a basic reference to be used throughout the course. It will also be particularly... more...

  • No B.S. Direct Marketingby Dan S. Kennedy

    Entrepreneur Press 2013; US$ 17.95

    Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing master plan — from marketing master Kennedy—delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated... more...

  • Handbook of Workplace Diversityby Alison M Konrad; Pushkala Prasad; Judith K Pringle

    SAGE Publications 2005; US$ 75.00

    `By assembling an international cast of contributors from all walks of research life, Professors Prasad, Pringle and Konrad successfully broaden the scope of scholarly discourse on workplace diversity. This stimulating volume considers how to define this fuzzy construct, what "differences" are more important than others, and how to make best use of... more...

  • Decoding Advertisementsby Judith Williamson

    Marion Boyars 1978; US$ 17.49

    Judith Williamson does not simply criticize advertisements on the grounds of dishonesty and exploitation, but examines in detail, through over a hundred illustrations, their undoubted attractiveness and appeal. The overt economic function of this appeal is to make us buy things. Its ideological function is to involve us as 'individuals' in perpetuating... more...

  • The Globalization Readerby Frank J. Lechner; John Boli

    Wiley 2014; US$ 54.95

    Completely revised and updated, the fifth edition of this well-regarded textbook charts key topics and recent research in globalization along with the latest complexities and controversies in the field. Includes a new section on globalization and identity and new readings on global inequality, mental illness, structural violence, microfinance, blood... more...

  • Navigating Colonial Ordersby Kirsten Alsaker Kjerland; Bjorn Enge Bertelsen

    Berghahn Books 2014; US$ 95.00

    Norwegians in colonial Africa and Oceania had varying aspirations and adapted in different ways to changing social, political and geographical circumstances in foreign, colonial settings. They included Norwegian shipowners, captains, and diplomats; traders and whalers along the African coast and in Antarctica; large-scale plantation owners in Mozambique... more...

  • Die Hanseby Rolf Hammel-Kiesow

    C.H. Beck 2014; US$ 8.34

    Der Begriff Hanse bezeichnete seit der Wende vom 13. zum 14. Jahrhundert eine Organisation niederdeutscher Kaufleute und der von ihnen dominierten Städte von der Zuidersee im Westen bis zum Baltikum im Osten und von Visby bis zu der Linie Köln-Erfurt-Krakau. Dieses Buch bietet einen prägnanten Überblick über die Geschichte der Hanse von ihrer Frühphase... more...

  • Leadership Secrets of the World?s Most Successful CEOsby Eric Yaverbaum

    Dearborn Trade Publishing 2004; US$ 22.00

    Leadership is such a vital skill that four out of ten U.S. corporations now have some sort of formal leadership training program in place, says public relations executive Eric Yaverbaum. His new book, Leadership Secrets of the World's Most Successful CEOs, consists of exclusive interviews with top executives discussing the proven strategies, philosophies,... more...