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- Edward Elgar Publishing 2007; US$ 40.00
Focuses on foreign operation methods and discusses the characteristics, choice, utilization, and management methods as critical criteria for companies' ability to function in the international business arena. This book analyses various foreign operation mode options, including those that have received relatively cursory treatment. more...
- The Floating Press 1962; US$ 6.95
The contents of this volume originally appeared as weekly articles by Lord Beaverbrook (William Maxwell Aitken) in the Sunday Express. They aroused so much interest, and so many applications were received for copies of the various articles, that it was decided to have them collected and printed in volume form. He who buys Success, reads and digests... more...
- Wiley 2009; US$ 19.95
The Unbeatable, Updated, Comprehensive Guidebook For First-TimeConsultants Getting Started In Consulting More people than ever are making the jump from corporate officesto home offices, taking control of their futures, being their ownbosses, and starting their own consultancies. Consulting is abigger business than ever and growing every day. For... more...
- Kogan Page 2009; US$ 49.95
Effective project decision making is recognised as a key feature of successful projects. Ineffective decision making leads to project delay and failure. Project Governance takes readers through the logical steps required for the establishment of a project governance framework for a project or organisation. Starting with problems typical of ineffective... more...
- The Floating Press 1908; US$ 5.99
Advertising is to business, what hands are to a clock. It is a direct and certain means of letting the public know what you are doing. In these days of intense and vigilant commercial contest, a dealer who does not advertise is like a clock that has no hands. more...
- Emerald Group Publishing Limited 2009; US$ 199.00
In late November 2007, the 10th Symposium of the International Corporate Identity Group (ICIG) was held at Brunel University, London with Corporate Marketing and Corporate Identity as its foci. To mark this milestone John Balmer arranged for keynote presentations to be given by long-time supporters of the ICIG: all are authorities in the corporate... more...
- HarperCollins 2010; US$ 21.99
Leading pricing expert Rafi Mohammed shows businesses how to reap a financial windfall and foster growth using the underutilized and often overlooked strategy of setting prices. The 1% Windfall reveals how modest incremental changes to an everyday business practice?pricing?can yield significant rewards. Illustrating the power of pricing, a study... more...
- HarperCollins 2010; US$ 21.99
In The 24-Hour Customer, Adrian C. Ott?the CEO and founder of a top Silicon Valley?based consulting firm?challenges businesses to re-conceive their approaches to time and technology in order to win an unprecedented share of their customers? attention and loyalty. Filled with powerful and provocative ideas, The 24-Hour Customer is an indispensible... more...
- Wiley 2009; US$ 32.00
We are currently eating, sleeping and breathing a new foundreligion of everything ‘green’. At the very heart ofresponsibility is industry and commerce, with everyone now racingto create their ‘environmental’ business strategy. Inline with this awareness, there is much discussion about the‘green marketing opportunity’... more...
- Diplomica Verlag 2010; US$ 30.20
Diese wissenschaftliche Arbeit beschäftigt sich mit der Frage, warum Vertragsverhandlungen scheitern und ob es zwischen politischen Verhandlungen und Verhandlungen im ökonomisch-juristischen Umfeld Parallelen gibt. Anhand der Indikatoren "Scheitern aus Arroganz" und "Überheblichkeit" sowie der "völligen falschen Einschätzung der Situation" werden... more...