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- Elliott & Thompson 2015; US$ 9.93
A hilarious and utterly truthful guide that shows you how to fake it (so you can make it) When he was invited to come to New York to write at Esquire magazine at the age of thirty, Texas-born Ross McCammon was sure he was doomed to fail. He was thrown in the deep end in one of the most stylish and competitive cities in the world. But he soon... more...
- Columbia University Press 2015; US$ 27.99
Life, liberty, and the pursuit of cool have informed the American ethos since at least the 1970s. Whether we strive for it in politics or fashion, cool is big business for those who can sell it across a range of markets and media. Yet the concept wasn?t always a popular commodity. Cool began as a potent aesthetic of post-World War II black culture,... more...
- Ashgate Publishing Ltd 2015; US$ 119.95
If the growing demand for global governance breathed new life into the established G7/8 and the more recent G20, it raised questions about the evolving and optimal relationship between them. One answer arose from the G20?s third summit, when it proclaimed the G20 would govern global finance and economics, while the old G8 would focus on development... more...
- Ashgate Publishing Ltd 2015; US$ 44.95
Leading the Customer Experience explores the relationship between leadership behaviour and exceptional service. Most organisation?s strategic aims and goals centre on the delivery of excellent service. Loyal customers not only keep buying from a company but also recommend the business to others. It is clear that managers and leaders throughout an... more...
- Ashgate Publishing Ltd 2015; US$ 89.95
Cyber security involves protecting organisations from cyber risks, the threats to organisations caused by digital technology. These risks can cause direct damage to revenues and profits as well as indirect damage through reduced efficiency, lower employee morale, and reputational damage. Cyber security is often thought to be the domain of specialist... more...
- AMACOM 2015; US$ 17.95
Great companies distinguish themselves from the competition by providing their customers with something truly special, something beyond price point that can?t be duplicated: unique, outstanding customer service experiences. Win the Customer cuts right to the chase, giving readers practical, powerful techniques for energizing the way they interact with... more...
- Princeton University Press 2015; US$ 19.95
Are antisemitism and white supremacy manifestations of a general phenomenon? Why didn't racism appear in Europe before the fourteenth century, and why did it flourish as never before in the eighteenth and nineteenth centuries? Why did the twentieth century see institutionalized racism in its most extreme forms? Why are egalitarian societies particularly... more...
- BenBella Books, Inc. 2015; US$ 16.95
The average attention span of an adult is eight secondseight seconds! That is tough news for a presenter. It means you may have a room full of people, but their minds are elsewhere. You?re competing with a slew of activities demanding their attentionemail, texts, Facebook, YouTube, chats, and apps, in addition to thoughts about their next meeting... more...
- Regnery Publishing 2015; US$ 27.99
Failure is your key to success. So says Hall of Fame quarterback and hugely successful serial entrepreneur Fran Tarkenton. Don?t get him wrongthere?s no one more competitive or keener on winning than Fran. But in his inspiring and insightful new book, The Power of Failure , Tarkenton illustrates with hard, real-life examples why the most successful... more...
- Wiley 2015; US$ 39.99 US$ 31.99
The most comprehensive coverage of search engine optimization In Search Engine Optimization All-in-One For Dummies, 3 rd Edition , Bruce Clay?whose search engine consultancy predates Google?shares everything you need to know about SEO. In minibooks that cover the entire topic, you'll discover how search engines work, how to apply effective keyword... more...