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Business and Commerce

  • The Elements of Résumé Styleby Scott Bennett

    AMACOM 2014; US$ 4.95

    It's amazing the misinformation found in most résumé books! Scott Bennett has hired hundreds of people in a variety of industries, and he knows firsthand what kind of résumé sparks an employer?s interest?and which ones fail. In The Elements of Résumé Style, he warns against popular ?tricks? that tend to backfire?and instead shows readers how to craft... more...

  • 7L: The Seven Levels of Communicationby Michael J. Maher

    BenBella Books, Inc. 2014; US$ 24.95

    Can you imagine receiving a referral each and every day? Neither could real estate agent Rick Masters. (7L) The Seven Levels of Communication tells the entertaining and educational story of Rick Masters, who is suffering from a down economy when he meets a mortgage professional who has built a successful business without advertising or personal... more...

  • The Development of Human Resource Management Across Nationsby B. E. Kaufman

    Edward Elgar Publishing 2014; US$ 40.00

    ‘This is an excellent book. Bruce Kaufman, in his ever thoughtful way, has not just analyzed the history of the development of HRM, but assembled 17 chapters in which world-class local experts report on that history in their own country. The book is full of fascinating information, stories and analysis and will be a touchstone text for everyone... more...

  • Cyber Security Managementby Peter Trim; Yang-Im Lee

    Ashgate Publishing Ltd 2014; US$ 119.95

    Cyber Security Management places security management in a holistic context and outlines how the strategic marketing approach can be used to underpin cyber security in partnership arrangements. The book is unique because it integrates material that is of a highly specialized nature but which can be interpreted by those with a non-specialist background... more...

  • Solvency IIby Gabrielle O'Donovan

    Ashgate Publishing Ltd 2014; US$ 64.95

    As the deadline for Solvency II approaches, affected entities will find implementing the required policies into everyday practices becomes a major focus. The second edition of Solvency II: Stakeholder Communications and Change, explains how to prepare for and negate the associated risks. Gabrielle O'Donovan uses her research and the latest industry... more...

  • The One Week Marketing Planby Mark Satterfield

    BenBella Books, Inc. 2014; US$ 24.95

    We?re told marketing is hard. That it requires months of analysis, weeks of brainstorming, and years of consistent implementation. To succeed in marketing, you need the fortitude of General Patton, the genius of Don Draper, and the cash reserves of Warren Buffet. WRONG. One week. That?s all it takes for most small and medium-sized businesses to dramatically... more...

  • Kreapinktivby Cordelia Hagi

    Cameo Verlag 2014; US$ 24.99

    "Kreativität hat immer etwas mit Authentizität und Wahrheit zu tun", ist sie überzeugt. "Kreativ kann jeder sein, unabhängig davon, ob Frau oder Mann, unabhängig von Alter, finanzieller Situation und gesellschaftlichem Status." In ihrem neuen Buch zeigt Cordelia Hagi daher nicht nur, wie sie ihre eigene Kreativität erlebt, sondern vor allem auch,... more...

  • Inverting the Paradox of Excellenceby Vivek Kale

    Taylor and Francis 2014; US$ 59.95

    Over time, overemphasis and adherence to the same proven routines that helped your organization achieve success can also lead to its decline resulting from organizational inertia, complacency, and inflexibility. Drawing lessons from one of the best models of success, the evolutionary model, Inverting the Paradox of Excellence explains why your... more...

  • Smart Data Pricingby Soumya Sen; Carlee Joe-Wong; Sangtae Ha; Mung Chiang

    Wiley 2014; US$ 140.00

    As demand for data increases, Smart Data Pricing fills a market void in information on telecommunication economics. The book carefully addresses technical issues and workplace policies, system development and integration, research proposals, and business assessments. With both academic and industrial expertise from a variety of fields, Pricing is... more...

  • Towards Inclusive Organizationsby Sabine Otten; Karen van der Zee; Marilynn B. Brewer

    Taylor and Francis 2014; US$ 49.95

    Diversity arising from the mixing of peoples from different cultural backgrounds has long been an issue in nations such as the United States and Australia, and in recent decades, European nations have reached unprecedented levels of cultural diversity due to increased migration. This phenomenon of increasing cultural diversity at the national level... more...