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- Apple Academic Press 2017; US$ 139.95
Here is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of meetings and events. The multigenerational trio of authors, including Joe Goldblatt and two of his former students, Seungwon "Shawn" Lee and Dessislava Boshnakova, cover the most important aspects... more...
- Goodfellow Publishers Ltd 2016; US$ 45.00
Targeted at second year undergraduate students through to master's level post-graduate, 'Marketing Tourism, Events and Food 2nd edition' takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ideas and opinions. more...
- Wiley 2016; US$ 45.00 US$ 39.50
Targeted analytics to address the unique opportunities in hospitality and gaming The Analytic Hospitality Executive helps decision makers understand big data and how it can drive value in the industry. Written by a leading business analytics expert who specializes in hospitality and travel, this book draws a direct link between big data and hospitality,... more...
- Taylor and Francis 2016; US$ 63.95
Now fully revised and updated, the third edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourists behaviour in political, social and economic context and how this knowledge can be used to manage and market effectively in a variety of tourism sectors including: tourism operations,... more...
- Apple Academic Press 2016; US$ 189.95
The book provides a thorough review of current food safety and sanitation information with practical applications of current research findings included. The book surveys and examines the prevailing research and applications and reviews specific operational issues such as power or water emergencies. It also covers food safety and sanitation in various... more...
- Taylor and Francis 2016; US$ 59.95
Managing Sustainable Tourism tackles the tough issues of tourism such as negative environmental impact and cultural degradation, and provides answers that don?t sacrifice positive economic growth. It offers practical plans for fostering harmonious relationships among local communities, the private sector, not-for-profit organizations, academic institutions,... more...
- Taylor and Francis 2016; US$ 149.95
Dr Pechlaner and Dr Innerhofer, the editors of Competence-Based Innovation in Hospitality and Tourism , argue that the industry operates within highly challenging and competitive environments. Changing environmental and market conditions continually force hotel businesses and service providers to offer their customers new and modified products and... more...
- Taylor and Francis 2016; US$ 210.00
Two highly successful veterans in the restaurant industry offer surefire tips to lower the risks of failure, avoid the common pitfalls, and make day-to-day operations smooth and profitable. Highlights of this practical handbook ---- menus: samples, special promotions, and charts and instructions to determine price for profit; -- food production: techniques... more...
- Oak Tree Press 2016; US$ 8.12
Dancing at the Fountain: In Conversation with World-leading Hoteliers is a unique book of conversations and interviews by Conor Kenny, a leading hotel and hospitality learning and development expert. The hoteliers interviewed in the book include: Kiaran MacDonald, The Savoy Hotel, London; Philippe Leboeuf, Mandarin Oriental, Paris; Nathalie Seiler-Hayez,... more...