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- HarperCollins 2009; US$ 13.99
You. That's Right. YOU. You've got a problem. You've got a product that's not first in its class. It's not even second. You've got to find a way to market that product. What Are You Going To Do? You're going to read this book, that's what. Let's face it. There comes a time in the life of every business when a product or service does not sell up... more...
- Ashgate Publishing Ltd 2013; US$ 59.95
Introduction to Air Transport Economics: From Theory to Applications uniquely merges the institutional and technical aspects of the aviation industry with their theoretical economic underpinnings. In one comprehensive textbook it applies economic theory to all aspects of the aviation industry, bringing together the numerous and informative articles... more...
- Cambridge University Press 2011; US$ 60.00
Designed for a one- or two-semester course in international economics, targeting non-economics majors and programs in business, international relations, public policy and development studies. more...
- McGraw-Hill Education 2008; US$ 20.25
Investing in Apartment Buildings is a comprehensive guide to finding, analyzing, managing, improving and profiting from rental properties. Written by the author of the bestselling 2 Years to a Million in Real Estate , this book provides both novice and experienced investors with step-by-step guidance on reaping a steady cash flow by owning apartment... more...
- Columbia University Press 2014; US$ 28.99
New and evolving technologies and increasing globalization continue to impact many businesses. To compete in this rapidly changing environment, individuals and organizations must take their ability to learn—the foundation for continuous improvement, operational excellence, and innovation—to a much higher level. In Learn or Die, Edward D. Hess combines... more...
- ABC-CLIO 2005; US$ 41.00
Politics is a way of life in every organization. Like it or not, managers must develop political savvy in order to succeed as leaders; every interaction has political undertones that affect their performance in the workplace. As politicians, managers are called upon to bring together parties with different (and often competing) agendas, and to demonstrate... more...
- Edward Elgar Publishing 2013; US$ 40.00
The globalization of business is a reality that confronts organizations of all sizes from different nations and cultures. This book serves as a comprehensive guide for understanding the nature of cultural variations that affect important aspects of organizational behavior. The authors expertly cover all of the relevant functions that managers are concerned... more...
- McGraw-Hill Education 2002; US$ 17.00
THE BRIEFCASE BOOKS SERIES Now translated into nine languages! This reader-friendly, icon-rich series is must reading for all managers at every level. All managers, whether brand new to their positions or well established in the corporate hierarchy, can use a little "brushing up" now and then. The skills-based Briefcase Books series is filled... more...