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- Wiley 2014; US$ 49.99
Bridge the big data gap with Microsoft Business Intelligence Tools for Excel Analysts The distinction between departmental reporting done by business analysts with Excel and the enterprise reporting done by IT departments with SQL Server and SharePoint tools is more blurry now than ever before. With the introduction of robust new features like... more...
A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, Second EditionBusiness Expert Press 2014; US$ 19.95
Contemporary public relations practice has developed over the last several decades from the weak third sister in marketing, advertising, and public relations mix to a full player. To help you keep up to speed with the exciting changes and developments of publications, this book has been updated to provide you with the necessary understanding of the... more...
- Kogan Page 2014; US$ 24.95
The Leadership Skills Handbook from best-selling author Jo Owen reveals the essential skills you need to be an effective leader. It shows you what works in practice, not in theory. Each skill is presented in concise, easy to follow format. The skills are about the real challenges real leaders have to master. Based on research from over a thousand leaders... more...
- Orell Füssli Verlag 2009; US$ 15.13
Also diese Deutschen! Sie sind dominant, laut und ignorant. Zumindest wenn sie einem Schweizer gegenüberstehen. Und diese Schweizer! Sie sind unsicher, langsam und humorlos. Zumindest wenn sie einem Deutschen in die Augen blicken. So ist das in der deutsch-schweizerischen Beziehungskiste. Seit die Teutonen in Scharen nach Helvetien strömen, fragt sich... more...
- BCS Learning & Development Limited 2014; US$ 51.99
Business analysts must respond to today's challenges by developing practical, creative and financially sound solutions. They need look no further for the necessary tools. This new edition of the bestselling BA guide includes the impact of Agile, an introduction to business architecture and expanded material on gap analysis and benefits management. more...
- Globe Pequot Press 2014; US$ 18.99
With the app market exploding, app designers will need a solid how-to guide to help them start their home-based business. This book will guide the reader through all the steps from design to marketing. more...
- De Gruyter 2015; US$ 49.00
The recent financial crisis has made it clear: a basic understanding of finance and investment is an essential tool for all students of economics and business administration. This textbook covers the key topics in business finance, explaining the most important financing instruments as well as the basic procedures of investment analysis.... more...
- Business Expert Press 2014; US$ 19.95
Recent stock market crises are exacerbated by investors who don?t understand what has been happening to companies because investors lack an understanding of financial ratio analysis. Stock markets are efficient in that they incorporate, and even anticipate, information about companies based on financial accounting data provided by companies. However,... more...
- Edward Elgar Publishing 2015; US$ 40.00
Language matters in international business and global business expansion inevitably mean encountering challenges of communication, language and translation. This book presents a thorough and rigorous analysis of language related to all aspects of global business - international management, networks, HRM, international marketing, strategy and foreign... more...