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Manufacturing industries

Most popular at the top

  • China textile tradeby Gail Taylor

    Emerald Group Publishing Limited 2004; US$ 199.00

    This study focuses on perceptions of registered brands sold in Shanghai. Brand identity has been studied in Western settings; this study expands understanding of brand identity from a Chinese perspective. Chinese shoppers in Shanghai shopping malls were asked to compare US and Chinese brands in a survey about their perceptions of product attributes,... more...

  • Fashion marketingby Anne Marie Doherty

    Emerald Group Publishing Limited 2004; US$ 199.00

    Research that has considered the problems faced by internationalising retailers has tended to focus upon such dimensions as non-conducive environmental conditions and inferior internal capability, rather than the conflicts that may arise from the partnerships that are formed in order to facilitate the internationalisation of retailer operations. This... more...

  • The Evolution of Competitive Strategies in Global Forestry Industriesby Juha-Antti Lamberg; Juha Näsi; Jari Ojala

    Springer 2006; US$ 239.00

    Presents an analysis of the evolution of competitive strategies within the forestry industry. This book aims to contribute to a better understanding of the workings of many manufacturing industries through discussion of the evolutionary development within the pulp and paper industry. more...

  • Bioproducts from canada's forestsby Suzanne Wetzel; Luc C. Duchesne; Michael F. Laporte

    Springer 2006; US$ 209.00

    Provides a comprehensive treatment of the many innovative, non-timber bioproducts that may be derived from Canada's vast forests, including their potential economic, social and environmental impacts. This book offers a balanced discussion of the technological, policy and regulatory issues surrounding the emerging global bioeconomy. more...

  • Techniques for Ensuring PR Coverage in the Regional Mediaby Mike Imeson

    Thorogood Publishing 1998; US$ 180.00

    The regional media are vibrant and growing, attracting bigger and better audiences and producing better programmes and better publications - offering substantial PR opportunities at every level. But opportunities are often missed, partly because the PR industry often underplays the potential impact the regions can have and still considers that national... more...

  • Management of Convergence in Innovationby Fredrik Hacklin

    Springer 2007; US$ 179.00

    Throughout the past decade, the phenomenon of technological convergence has increasingly gained managerial attention. In this special form of technological change, the coming-together of previously distinct knowledge bases gives rise to the creation of new applications and business models. When such innovations emerge at the intersection of industries,... more...

  • Travel and Transportationby Jessica Cohn

    Infobase Publishing 2010; US$ 47.94

    In today's dynamic employment scene it is common for professionals to change careers during their working lives. Whether to seek fresh challenges, live a preferred lifestyle, or find a more personally satisfying line of work, more and more people are choosing new and different career paths. Sometimes experienced workers are forced to launch a new... more...

  • The Rise and Fall...and Rise Againby Gerald Ratner

    John Wiley & Sons, Inc. 2010; US$ 16.95

    In 1991, Gerald Ratner made a landmark speech to the Institute of Directors After over 25 years in the jewellery trade, Gerald Ratner was one of the most well-known and successful retailers of his generation. He had built up a highly profitable, multi-million pound international business, including household names like Ratners, H Samuel, Ernest Jones,... more...

  • Packaging Boyhoodby Ed.D. Sharon Lamb; Lyn Mikel Brown; Ed.D. Mark Tappan

    St. Martin's Press 2009; US$ 26.99

    Player. Jock. Slacker. Competitor. Superhero. Goofball. Boys are besieged by images in the media that encourage slacking over studying; competition over teamwork; power over empower - ment; and being cool over being yourself. From cartoons to video games, boys are bombarded with stereotypes about what it means to be a boy, including messages about... more...

  • Land in Dar Furby R. S. O'Fahey; M. I. Abu Salim; M. J. Tubiana; J. Tubiana

    Cambridge University Press 1983; US$ 40.00

    A study of this Sudanese in the eighteenth and nineteenth centuries to be drawn from recently discovered Arabic land charters. more...