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- Elsevier Science 2016; US$ 72.95
Managing High-Tech Start-Ups equips engineers with a basic tool-kit for founding a high-tech manufacturing company. It gives would-be entrepreneurs insightful knowledge on how to attack such problems as developing a marketing plan, a sales plan, targets, pricing, hiring a sales force, evaluating marketing results, and correcting problems. The book... more...
- Temple University Press 2015; US$ 29.95
India?s global success in the Information Technology industry has also prompted the growth of neoliberalism and the re-emergence of the middle class in contemporary urban areas, such as Bangalore. In her significant study, BITS of Belonging, Simanti Dasgupta shows that this economic shift produces new forms of social inequality while reinforcing... more...
- Wiley 2015; US$ 123.95 US$ 107.42
The automotive industry is still one of the world's largest manufacturing sectors, but it suffers from being very technology-focused as well as being relatively short-term focused. There is little emphasis within the industry and its consultancy and analyst supply network on the broader social and economic impacts of automobility and of the sector... more...
- New Strategist Press, LLC 2015; US$ 68.95
The tenth edition of Whos Buying Transportation is based on unpublished data collected by the Bureau of Labor Statistics 2012 Consumer Expenditure Surveyyou cant get these data online. It examines how much Americans spend on getting around town by the demographics that count: age, income, high-income households, household type,... more...
- University of Georgia Press 2015; US$ 44.95
“When I went to work for Lockheed-Georgia Company in September of 1952 I had no idea that this would end up being my life’s work.” With these words, Harry Hudson, the first African American supervisor at Lockheed Aircraft’s Georgia facility, begins his account of a thirty-six-year career that spanned the postwar civil rights... more...
- Springer Fachmedien Wiesbaden 2015; US$ 43.03
Auf Basis der Strategieprozesstheorie untersucht Valéry Yves d?Aujourd?hui Projektentstehungsmuster im zentralen Forschungsbereich der Automobilindustrie. Er zeigt anhand einer tiefgehenden Organisationsanalyse auf, wie neue Projekte innerhalb einer Organisation entstehen und identifiziert drei Entstehungsmuster für Forschungsprojekte in derselben... more...
- Emerald Group Publishing Limited 2015; US$ 114.95
The papers in this volume address key themes relating to improving our understanding of the processes involved in high-technology entrepreneurship and of the design of effective policy to promote it. Topics examined include start-ups, entrepreneurship clusters, inter-firm collaboration, and growth strategy for high-technology small firms. more...
- Wiley 2015; US$ 24.95 US$ 21.99
Ben Casnocha discovered he was entrepreneur at age 12 and hasn't slowed down since. In this remarkably instructive book, Ben dissects the entrepreneurship "gene," explaining that everyone has inherited it if they have an idea to make the world a better place. In Casnocha's case, he found a better way for city governments to communicate with constituents... more...
- Crowood 2015; US$ 37.99
Designed by Mercedes's head of design Bruno Sacco, the W124 range immediately became the benchmark by which medium-sized car models were judged in the late 1980s due to its engineering excellence and high build quality. There was a model to suit every would-be-buyer, from the taxi driver through the family motorist and on to those who were willing... more...
- Springer Fachmedien Wiesbaden 2015; US$ 57.68
Die Beitragsautoren des Tagungsbandes zum 6. Wissenschaftsforums Mobilität, abgehalten im Mai 2014 an der Universität Duisburg-Essen, diskutieren, welche Entscheidungen im Rahmen des Automobilmanagements, der Automobiltechnik, der Wertschöpfungskette und neuen Technologien sowie urbanen Mobilitätskonzepten notwendig sind, um den Übergang in die Elektromobilität... more...