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  • The Management of Luxuryby Benjamin Berghaus; Günter Müller-Stewens; Sven Reinecke

    Kogan Page 2014; US$ 60.00

    In The Management of Luxury, 50 contributors from 11 countries and 23 top academic institutions working at the forefront of luxury management research provide experienced luxury managers and luxury researchers with insightful marketing and management perspectives on the luxury market. The Management of Luxury is a book for those who marvel at the industry... more...

  • How to Start a Home-Based Housecleaning Businessby Laura Jorstad; Melinda Morse

    Globe Pequot Press 2009; US$ 17.99

    This book explains how to get started, develop a service manual, screen clients, serve customers, select cleaning products, learn from the competition, set up a home office, how to use the Internet to grow your business and more. more...

  • The Agglomeration of the Animation Industry in East Asiaby Kenta Yamamoto

    Springer 2014; US$ 199.00

    This book will be of interest to scholars and students of Asian studies, cultural industries, economic geography, and related areas of study. It discusses the results of a microscopic survey focusing on topics such as how animation studios form business relationships and how workers gain skills in the industry. The methodology was based on traditional... more...

  • Premium by Designby Marco Bevolo; Alex Gofman; Howard Moskowitz

    Ashgate Publishing Ltd 2011; US$ 124.95

    Premium by Design is a thoroughly researched, well argued and well presented study that identifies how global business leaders have succeeded in achieving margins by design. Thanks to original tools and processes, this book shows how you might also succeed. It is about better, but reachable and real, products and services. The book features insights... more...

  • Licensing, Selling and Finance in the Pharmaceutical and Healthcare Industriesby Martin Austin

    Ashgate Publishing Ltd 2012; US$ 134.95

    Licensing, Selling and Finance in the Pharmaceutical and Healthcare Industries is an assessment of the turbulent state of pharmaceutical and biotechnology markets as we enter the second decade of the 21st Century. At the same time, the book offers a cautionary evaluation of the future financing of innovation in terms of what's gone wrong and how... more...

  • Value and the Mediaby Goran Bolin

    Ashgate Publishing Ltd 2011; US$ 114.95

    Value is seldom discussed in its own right, though it is of utmost importance to our relations with media texts and cultural objects, as we constantly make judgements of various kinds with respect to them. Bolin focuses on how value is produced in contemporary media and cultural production, particularly through social relations. Discussing changes... more...

  • The Luxury Market in Indiaby Glyn Atwal; Soumya Jain

    Palgrave Macmillan 2012; US$ 100.00

    A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that will help to avoid market failure and leverage opportunities to win in India. more...

  • Kreativwirtschaft Schweizby Christoph Weckerle; Manfred Gerig; Michael Söndermann

    Birkhäuser 2007; US$ 76.95

    Policy makers at all levels are discovering the notion of creative industries?from economic and innovation strategies to education policy and urban development, the creative industries are being described as a model for success. This book provides a greatly needed overview of the concepts and specific characteristics of this sector. more...

  • Creative Industries Switzerlandby Christoph Weckerle; Manfred Gerig; Michael Söndermann

    Birkhäuser 2007; US$ 76.95

    Policy makers at all levels are discovering the notion of creative industries?from economic and innovation strategies to education policy and urban development, the creative industries are being described as a model for success. This book provides a greatly needed overview of the concepts and specific characteristics of this sector. more...

  • Start Your Own Information Consultant Businessby Entrepreneur Press

    Entrepreneur Press 2004; US$ 17.95

    Many businesspeople need critical information but don?t know where to find it. Sure, it?s readily available on the Internet, but most businesspeople don?t have the time or staff to wade through a million Web pages searching for hard-to-find information. That?s where the information consultant comes in. If you?re a whiz at tracking down information... more...