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Most popular at the top
- De Gruyter 2012; US$ 34.83
Sportmanagement hat in den letzten Jahren aufgrund fortschreitender Professionalisierung der Sportorganisationen und ihres Personals zunehmend an Bedeutung gewonnen. Zur Bewältigung ihrer Managementaufgaben benötigen Führungskräfte in Sportorganisationen heute möglichst fundierte Kenntnisse über managementrelevante Kontextzusammenhänge und ökonomisch... more...
- Edward Elgar Publishing 2013; US$ 70.00
Written in an accessible and succinct style, the textbook illustrates key themes with clear graphics and relevant real-world examples. It discusses significant elements of marketing theory and the latest practices to allow undergraduate and graduate students to understand both traditional and more recent sports marketing practices. Sports Marketing... more...
- Palgrave Macmillan 2013; US$ 90.00
This book provides a ground-breaking, interaction-based framework of rituals, drawing on multiple research disciplines. It examines ritual as a relational action constructed in interaction through pre-existing patterns and captures the features of ritual phenomena by analysing interactants' behaviour in culturally and socially diverse contexts. more...
- Andrews UK 2013; US$ 4.99
In 2012 millions of people across the globe marvelled at the spectacle that was the London Summer Olympic Games, with thousands flocking to Englands capital to enjoy the sporting action first-hand. However, visitors to the new Olympic Stadium may not have realised that the site and surrounding area is steeped in history. Beneath the 2012 Olympics... more...
- Taylor and Francis 2014; US$ 70.95
Sport Funding and Finance provides a complete introduction to the macro-level and micro-level aspects of sport finance. It describes the evolution of sport from a kitchen-table operation into the sophisticated, boardroom-driven global financial industry that it is today. It uses the professional sports leagues of the US and Europe as an international... more...
- Plunkett Research, Ltd. 2014; US$ 349.99
PLUNKETT'S SPORTS INDUSTRY ALMANAC 2015 Key findings: •Plunkett Research lists top 350 companies in Sports and names top trends changing the industry for the mid term. Key Features: •Industry trends analysis, market data and competitive intelligence •Market forecasts and Industry Statistics •Industry Associations and... more...
- ABC-CLIO 2014; US$ 58.00
With today's digital media and the tremendous amount of money involved in sports, scandals are becoming more frequent and more damaging. How should a sports league respond to a scandal, act to protect the integrity of their organization, and address their many audiences?the fans, the media, and other players?when things go wrong? This book covers... more...
- Taylor and Francis 2014; US$ 105.00
Now in a fully revised and updated 5 th edition, Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive and engaging introduction to sports marketing currently available. It is the only introductory textbook to adopt a strategic approach, explaining clearly how every element of the marketing process should be designed... more...
- Taylor and Francis 2014; US$ 70.95
Research methods courses have become a compulsory component of most degree programs in sport management. This is the first introductory research methods textbook to focus exclusively on sport management. Through the use of examples, cases and data taken from the real world of sport management it opens up a traditionally dry area of study, helping... more...
- Emerald Group Publishing Limited 2014; US$ 199.00
This e-book is a selection of papers presented at the IV Congreso Iberoamericano de Economía del Deporte (IV Iberoamerican Conference on Sport Economics) in Madrid in 2013 under the title Reinventing the Economics of Sport. During the conference, researchers from Spain, Portugal and several Latin American countries presented 54 scientific... more...