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Most popular at the top
- Taylor and Francis 2013; US$ 81.95
Essential reading for anyone involved in broadcasting. The Business of Digital Television presents an overview or the digital television industry. Chris Forrester examines the key technologies and developments of the marketplace, with comments on the future from leading industry experts. Written in an accessible style for the non-engineer, Forrester... more...
- NYU Press 2007; US$ 23.80
Cable television, on the brink of a boom in the 1970s, promised audiences a new media frontier-an expansive new variety of entertainment and information choices. Music video, 24?hour news, 24-hour weather, movie channels, children's channels, home shopping, and channels targeting groups based on demographic characteristics or interests were introduced.... more...
- McFarland & Company, Inc., Publishers 2009; US$ 25.00
During the Cold War, Radio Free Europe and Radio Liberty broadcast uncensored news and commentary to people living in communist nations. As critical elements of the CIA's early covert activities against communist regimes in Eastern Europe, the Munich-based stations drew a large audience despite efforts to jam the broadcasts and ban citizens from... more...
- Taylor and Francis 2006; US$ 38.95
Competitive Strategy for Media Firms introduces the concepts and analytical frameworks of strategic and brand management, and illustrates how they can be adapted according to the characteristics of distinct media products. Working from the premise that all media firms must strategize in response to the continuing evolution of new media, author Sylvia... more...
- Greenwood Publishing Group 1999; US$ 107.00
A discussion of National Public Radio in America and its prospects for survival and success. Beginning with a description of events that led to the creation of NPR, it examines the relationship between NPR and its affiliate stations and how the struggles over funding have affected its agenda. more...
- VS Verlag für Sozialwissenschaften 2008; US$ 49.99
Der internationale Fernsehformathandel ist dem Bereich der Beschaffung und Produktion von Unterhaltungsprogrammen im TV-Bereich zuzuordnen. Lizenzgeber und Lizenznehmer verkaufen bzw. kaufen Fernsehformate, um ein Remake eines schon existierenden Programms in einem anderen Land zu erstellen. Da die Funktionsweise des Formathandels bislang kaum systematisch... more...
- Edward Elgar Publishing 2006; US$ 40.00
Digital television is transforming both broadcasting and, as a result of convergence, the larger world of communications. The impending analogue switch-off will have a major impact on households all over the developed world. Digital Broadcasting considers the effects of digital television on the availability, price and nature of broadcast services... more...
- Springer New York 2011; US$ 139.00
Bridging the gap between media theory and industry practice in a rapidly evolving global sector, this book builds on scholarship in the field and, enriched by case studies and insights from business practice, analyzes the impact of new formats and technology. more...
- University of Chicago Press 2008; US$ 30.00
How do people come to think of themselves as part of a nation? Dramas of Nationhood identifies a fantastic cultural form that binds together the Egyptian nation?television serials. These melodramatic programs?like soap operas but more closely tied to political and social issues than their Western counterparts?have been shown on television in Egypt... more...
- Springer Berlin Heidelberg 2006; US$ 129.00
Technologies develop rapidly and reach hurricane levels of velocity but quality E-Content and innovative applications lag behind. This book addresses the question how content industries change within a digital environment and what role information and communication technologies play in transforming the competitive landscape. The authors argue that... more...