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Cellular telephone services industry.

Most popular at the top

  • Information and Communications for Development 2012by World Bank

    World Bank Publications 2012; US$ 34.99

    With some six billion mobile subscriptions now in use worldwide, around three-quarters of the world’s inhabitants now have access to a mobile phone. Mobiles are arguably the most ubiquitous modern technology – in some developing countries, more people have access to a mobile phone than to clean water, a bank account or even electricity. Mobile... more...

  • Me and My Cell Phoneby Crystal Powell

    Langaa RPCIG 2012; US$ 26.95

    Cell phones and the Internet have been the recipients of in-depth research on their increased and rapid integration into everyday life and the innovative appropriations associated with them in many societies. The cell phone has attracted particular attention in its perceived abilities to both enhance and destruct social relationships. Our increased... more...

  • Executive's Guide to the Wireless Workforceby Russell D. Lambert

    Wiley 2003; US$ 70.00

    You don’t want or need to understand every minute detail of how wireless works; you just want to learn how to effectively use wireless to impact your bottom line. Executive’s Guide to the Wireless Workforce avoids excessive use of buzzwords, acronyms, and consultantese to provide you with a succinct and straightforward template for defining,... more...

  • The Future of Mobile Communicationsby Peter Curwen

    Palgrave Macmillan 2002; US$ 155.00

    Mobile communications are about to enter the third stage in their development, widely known as 3G. This will bring always-on internet access to mobile devices. This book investigates the history of mobile communications and explores the technological background to 3G in a user-friendly manner. It examines the licensing process throughout the world,... more...

  • The Economics of Mobile Telecommunicationsby Harald Gruber

    Cambridge University Press 2005; US$ 37.00

    Comprehensive economic analysis of the main determinants of growth in the mobile telecommunications industry. more...

  • The Mobile Connectionby Rich Ling

    Elsevier Science 2004; US$ 48.95

    Has the cell phone forever changed the way people communicate? The mobile phone is used for ?real time” coordination while on the run, adolescents use it to manage their freedom, and teens ?text” to each other day and night. The mobile phone is more than a simple technical innovation or social fad, more than just an intrusion on polite society. This... more...

  • 3G Marketingby Tomi T. Ahonen; Timo Kasper; Sara Melkko

    Wiley 2005; US$ 110.00

    Next generation wireless is not about technology, it is all about marketing…. What is the service offering rather than the features of the latest handset? Who are the customers and which are the most profitable? How do you identify and market to communities? How do you tariff for profit? If you need to know the answers and more, you really... more...

  • The Mobile Multimedia Businessby Bernd Eylert

    Wiley 2006; US$ 149.95

    As the wireless world opens up, this book explores the evolving role of multimedia and UMTS technology in the mobile communications sector. The author draws on his extensive experience in the field to provide an approach that will appeal to academia and industry alike, covering hot topics such as regulation and licensing, services and applications,... more...

  • You Can Hear Me Nowby Nicholas P. Sullivan

    Wiley 2007; US$ 29.95

    Bangladeshi villagers sharing cell phones helped build what is now a thriving company with more than $200 million in annual profits. But what is the lesson for the rest of the world? This is a question author Nicholas P. Sullivan addresses in his tale of a new kind of entrepreneur, Iqbal Quadir, the visionary and catalyst behind the creation of GrameenPhone... more...

  • Marketing Wireless Productsby Sarah-Jayne Gratton; Dean A. Gratton

    Taylor and Francis 2012; US$ 67.95

    Marketing Wireless Products provides a comprehensive insight into the world of wireless technology marketing by addressing the many issues faced in effectively presenting this new technology to the end user/consumer. The book is based upon the rationale that technology marketing, and in particular wireless technology marketing, has always proved... more...