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Cellular telephone services industry.

Most popular at the top

  • Humanizing the Webby Harri Oinas-Kukkonen; Henry Oinas-Kukkonen

    Palgrave Macmillan 2013; US$ 75.00

    Offers a vivid description of the ongoing transformation of the web into something that is widely recognized and that will have an enormous impact on how people work and live their lives in the future. Presents concepts that will help readers understand why the web evolved as it did, what is going on right now, and what will happen next. more...

  • The Smartphoneby Elizabeth Woyke

    The New Press 2014; US$ 18.99

    We think we know everything about our smartphones. We use them constantly. We depend on them for every conceivable purpose. We are familiar with every inch of their compact frames. But there is more to the smartphone than meets the eye. How have smartphones shaped the way we socialize and interact? Who tracks our actions, our preferences, our movements... more...

  • The Mobile Multimedia Businessby Bernd Eylert

    Wiley 2006; US$ 159.95 US$ 138.62

    As the wireless world opens up, this book explores the evolving role of multimedia and UMTS technology in the mobile communications sector. The author draws on his extensive experience in the field to provide an approach that will appeal to academia and industry alike, covering hot topics such as regulation and licensing, services and applications,... more...

  • Executive's Guide to the Wireless Workforceby Russell D. Lambert; Julia King

    Wiley 2007; US$ 70.00 US$ 60.67

    You don’t want or need to understand every minute detail of how wireless works; you just want to learn how to effectively use wireless to impact your bottom line. Executive’s Guide to the Wireless Workforce avoids excessive use of buzzwords, acronyms, and consultantese to provide you with a succinct and straightforward template for defining,... more...

  • 3G Marketingby Tomi T. Ahonen; Timo Kasper; Sara Melkko

    Wiley 2005; US$ 118.00 US$ 102.27

    Next generation wireless is not about technology, it is all about marketing…. What is the service offering rather than the features of the latest handset? Who are the customers and which are the most profitable? How do you identify and market to communities? How do you tariff for profit? If you need to know the answers and more, you really... more...

  • You Can Hear Me Nowby Nicholas P. Sullivan

    Wiley 2007; US$ 29.95 US$ 26.50

    Bangladeshi villagers sharing cell phones helped build what is now a thriving company with more than $200 million in annual profits. But what is the lesson for the rest of the world? This is a question author Nicholas P. Sullivan addresses in his tale of a new kind of entrepreneur, Iqbal Quadir, the visionary and catalyst behind the creation of GrameenPhone... more...

  • The Mobile Connectionby Rich Ling

    Elsevier Science 2004; US$ 48.95

    Has the cell phone forever changed the way people communicate? The mobile phone is used for ?real time coordination while on the run, adolescents use it to manage their freedom, and teens ?text to each other day and night. The mobile phone is more than a simple technical innovation or social fad, more than just an intrusion on polite society. This... more...

  • Leveraging Mobile Mediaby Valerie Feldmann

    Physica-Verlag HD 2006; US$ 158.53

    Mobile communications and next generation wireless networks emerge as new distribution channels for the media. This development offers exciting new opportunities for media companies: the mobile communication system creates new usage contexts for media content and services; the social use of mobile communications suggests that identity representation... more...

  • Managing Service Level Qualityby Peter Massam

    Wiley 2003; US$ 155.00 US$ 134.33

    QoS (Quality of Service) and Network Management are old topics. However, the fusion of IP style multimedia and wireless networks (3G) means that network managers who might previously have dealt with one or the other, must now manage and provide service guarantees for the both. This is where Managing Service Level Quality across Wireless and Fixed Networks... more...

  • m-Profitsby Tomi T. Ahonen

    Wiley 2004; US$ 133.00 US$ 115.27

    UMTS as a technology allows for exciting new applications of some of the best ideas of services in the fixed telecoms, cellular/mobile telecoms, and internet environments, with many revolutionary new possibilities which simply do not exist in the current media and communications vehicles.The current worldwide interest in UMTS/3G is driven partly by... more...