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  • Media Promotion & Marketing for Broadcasting, Cable & the Internetby Susan Tyler Eastman; Douglas A. Ferguson; Robert Klein

    Taylor and Francis 2014; US$ 48.95

    This fifth edition of the successful Promotion and Marketing for Broadcasting, Cable, and the Web, 4ed takes an important, timely look at the newest media venue, the Internet. Under its new title, Media Promotion and Marketing for Broadcast, Cable and the Internet, 5ed it takes a fresh look at the industry and the latest strategies for media promotion... more...

  • Évaluation des telecentres communautairesby Anne Whyte

    International Development Research Centre 2001; US$ 20.00

    Le téléphone, le télécopieur, le courrier électronique, Internet; la télémédecine, l?enseignement à distance, la diffusion de nouvelles et le télétravail : voilà quelques-uns des services offerts par les télécentres communautaires. Mais peut-on dire que ceux-ci répondent vraiment aux besoins de communication et d?information des collectivités qu?ils... more...

  • Broadcasting Pluralism and Diversityby Lesley Hitchens

    Hart Publishing Limited 2006; US$ 104.40

    Broadcasting Pluralism and Diversity is a study of the policy and regulatory measures relating to the promotion of media diversity in three jurisdictions: the United Kingdom, the United States, and Australia. A central focus of the book is regulation of media ownership and control, and, taking an historical approach, the book argues that early policy... more...

  • E-Contentby Peter A. Bruck; Andrea Buchholz; Zeger Karssen

    Springer-Verlag Berlin and Heidelberg GmbH & Co. KG 2006; US$ 109.00

    Technologies develop rapidly and reach hurricane levels of velocity but quality E-Content and innovative applications lag behind. This book addresses the question how content industries change within a digital environment and what role information and communication technologies play in transforming the competitive landscape. The authors argue that... more...

  • ECMT Annual Report 2005by OECD Publishing

    Organisation for Economic Co-operation and Development 2006; US$ 42.00

    This publication describes the activities of the ECMT during 2005. It also sets out the main documents approved by Ministers in Moscow and presents: the major events of the year, the latest trends in transport, the activities of the ECMT Working groups, and JTRC activities. It includes an organigramme and staff directory. more...

  • Broadband in Europeby Dan Maldoom; Richard Marsden; J. Gregory Sidak

    Springer 2005; US$ 139.00

    The Brussels Round Table, a forum of leading EU telecommunications operators and equipment manufacturers, commissioned these articles. They examine the deployment of broadband in European countries and make policy recommendations related to telecommunications regulation. Specific topics include pricing flexibility, competition, growth potential, likely... more...

  • Net Neutrality or Net Neuteringby Thomas M. Lenard; Randolph J. May

    Springer-Verlag New York Inc 2006; US$ 159.00

    The subject of this book ? whether or not to extend traditional telecommunications regulation to high-speed, or broadband, access to the Internet ? is perhaps the most important issue facing the Federal Communications Commission. The issue is contentious, with academics and influential economic interests on both sides. This volume offers updated papers... more...

  • The Other Face of Public TVby Roger P. Smith

    Algora Publishing 2007; US$ 29.95

    An insider’s story of how the dream of an alternative to commercial television became American State Television: Public television was brought into being to release a developing communications medium from the constraints of narrow commercialism. As it tur more...

  • Telekommunikation und die globale wirtschaftliche Entwicklungby Hans-Peter Quadt

    Springer 2005; US$ 49.99

    Telekommunikation verbindet Völker und Menschen, sie eröffnet den Zugang zu Informationen und Wissen, erleichtert Zusammenarbeit und Handel. Jedoch gibt es immer noch große Regionen und große Teile der Weltbevölkerung, die unterversorgt sind. Wie beeinflusst die weltweite Verbreitung neuer Telekommunikations-Infrastrukturen und Dienste die globale... more...

  • Turbulenzen in der Telekommunikations- und Medienindustrieby Stefan Doeblin; Thomas Hess

    Springer 2006; US$ 79.99

    Telekommunikations- und Medienmärkte sind in heftiger Bewegung. Digitalisierung und Konvergenz verändern im Verbund mit neuartigen Technologien traditionelle Geschäftsgrundlagen: Sie erleichtern den Zutritt neuer Wettbewerber; sie eröffnen Chancen für neuartige Geschäftsmodelle und ermöglichen neue Formen der strategischen Fokussierung wie auch der... more...