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- Plunkett Research, Ltd. 2015; US$ 349.99
Plunkett'S Transportation, Supply Chain & Logistics Industry Almanac 2015 Key Findings: &Bull;Plunkett Research Lists Top 500 Companies in Transportation, Supply Chain and Logistics and Names Top Trends Changing the Industry for the Mid Term. Key Features: &Bull;Industry Trends Analysis, Market Data and Competitive Intelligence &Bull;Market... more...
- transcript 2015; US$ 33.39
Mitte des 19. Jahrhunderts erfindet der Physiker und Priester Giovanni Caselli den ersten Bildtelegraphen, der öffentlich eingesetzt wird und vor allem Unterschriften (Schrift als Bild), aber auch Portraits und Grußkärtchen verschickt. Obwohl es sich bei dem »Pantelegraphen« um einen Vorgänger der Fax- und Fernsehtechnologie handelt, ist seine Geschichte... more...
- Springer Fachmedien Wiesbaden 2015; US$ 79.99
Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational... more...
- The University Press of Kentucky 2015; US$ 30.00
Among America's most unusual and successful weapons during the Cold War were Radio Free Europe and Radio Liberty. RFE-RL had its origins in a post-war America brimming with confidence and secure in its power. Unlike the Voice of America, which conveyed a distinctly American perspective on global events, RFE-RL served as surrogate home radio services... more...
- Lexington Books 2014; US$ 74.99
This book examines race, media, and ownership diversity and argues that growing conglomerate media ownership hinders the diversity of voices and content. The focus on minority media ownership and the declining presence of minority media owners addresses a variety of social and political concerns connected to communication policy development. more...
- Springer Fachmedien Wiesbaden 2014; US$ 49.99
Politiker können sich in Personality-Talkshows als umgängliche Menschen präsentieren und ein breites, auch politik- und bildungsfernes Publikum ansprechen. Allerdings bergen solche Medienauftritte auch Risiken. In den Interaktionen zwischen Moderation, Redaktion, Gästen und Studiopublikum können sich unvorhersehbare Situationen entwickeln und die mediale... more...
- Lexington Books 2014; US$ 84.99
Media Marathoning analyzes readers? focused engagement with story worlds. Drawing from qualitative studies of marathoners and textual analysis of commonly marathoned stories, this book presents a holistic look at the rewards, costs, and values that course through many marathoners? experiences to chart the cultural implications of media marathoning.... more...
- Taylor and Francis 2014; US$ 125.00
This book maps, describes and further explores all contemporary forms of interaction between radio and its public, with a specific focus on those forms of content co-creation that link producers and listeners. Each essay will analyze one or more case studies, piecing together a map of emerging co-creation practices in contemporary radio. Contributors... more...
- Edward Elgar Publishing 2014; US$ 40.00
During the past decade, no industry has grown faster than that of mobile communications, yet coverage of its operations remains scarce. This state-of-the-art book examines the evolving structure and strategic behaviour of the thirty largest operators in the mobile communications industry. more...
- Taylor and Francis 2014; US$ 37.95
Television Brandcasting examines U. S. television?s utility as a medium for branded storytelling. It investigates the current and historical role that television content, promotion, and hybrids of the two have played in disseminating brand messaging and influencing consumer decision-making. Juxtaposing the current period of transition with that of... more...