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The Compliance Business and Its Customers

Gaining Competitive Advantage by Controlling Your Customers

The Compliance Business and Its Customers by Edward Kasabov
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In the last ten years, the boost in technological advancement has resulted in a major shift in how companies manage their customers, providing high-end customer service with substantially lower costs. Love them or loath
them, these low-cost, high-service value companies are growing and rapidly taking the market share!

In this detailed account of 'Customer- Compliance Businesses', Edward Kasabov and Alex Warlow question why these superior
value companies still receive a high volume of complaints and media attention, yet are still succeeding and growing. Identifying
business models, strategies and tactics, the authors examine how service providers have embraced new technologies and used these to create global brands within the public sector, offering an insight into the tricks and tools of the trade.
Palgrave Macmillan; October 2012
167 pages; ISBN 9781137271150
Read online, or download in secure PDF format
Title: The Compliance Business and Its Customers
Author: Edward Kasabov; Alex Warlow
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