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Political Communications

Why Labour Won the General Election of 1997

Political Communications by John Bartle
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US$ 53.95
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The dialogue conducted via the press, television, advertising and the opinion polls beween politicians and the people in the 1997 campaign and its run-up is analyzed here. Special attention is paid to the innovations and changes that marked the 1997 campaign.
Taylor and Francis; November 2012
288 pages; ISBN 9781136324871
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Title: Political Communications
Author: John Bartle; Ivor Crewe; Brian Gosschalk