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The Business of Economics

The Business of Economics by John Kay
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This book is a compilation of articles and columns previously published in the “Financial Times” and the “Daily Telegraph” by author John Kay, a renowned British columnist. The articles and columns cover 4 subjects: Economics in Business, Competitive Advantage, Shareholders and Using Economics and show that economics can be brought into the analysis of business problems.

Oxford University Press; January 1996
229 pages; ISBN 9780198292227
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Title: The Business of Economics
Author: John Kay
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John Kay: professor of doom is 'waiting for the next crisis' - Financial Times
Mon, 10 Jun 2013 23:22:30 -0700
Financial TimesJohn Kay: professor of doom is 'waiting for the next crisis'Financial TimesThe professor, who turns 65 ...