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The Upside of Turbulence

Seizing Opportunity in an Uncertain World

The Upside of Turbulence by Donald Sull
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The Upside of Turbulence is an enlightening look at the inherent paradox of how to strategize and plan in a turbulent business world where the only thing that doesn’t change is change itself. In this book, based on a decade of research, historical case studies, and intensive work with established enterprises and start-ups, Donald Sull, named an “up and coming thinker” by the Financial Times, lays out the fundamental logic of opportunity and provides a series of practical steps to translate insight into action.

HarperCollins; October 2009
288 pages; ISBN 9780061939761
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Title: The Upside of Turbulence
Author: Donald Sull
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Economic Lessons from Muhammad AliHuffington PostThe lessons were developed in a most edifying book by Donald Sull, The Upside ...
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