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Mastering the Complex Sale

How to Compete and Win When the Stakes are High!

Mastering the Complex Sale by Jeff Thull
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If you specialize in complex sales, the business-to-business transactions that involve multiple decisions made by multiple people from multiple perspectives, this is the book for you! It presents The Prime Process—a diagnostic, customer-centered approach that clearly sets you apart from your competition and positions you with respect and credibility as a valued and trusted advisor. If the stakes are high and you’re expected to win, this book will give you the edge you’ve been looking for.

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Wiley; August 2003
242 pages; ISBN 9780471448594
Read online, or download in secure PDF format
Title: Mastering the Complex Sale
Author: Jeff Thull
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