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Entrepreneurship in a Global Context

Entrepreneurship in a Global Context by Sue Birley
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Employing a multidisciplinary approach, the chapters cover all aspects of current entrepreneurship theory in multinational, economics, organizational sociology, marketing and finance. Other issues discussed include gender and networking, strategies in entrepreneurial growth, job satisfaction and franchising.
Taylor and Francis; September 2002
204 pages; ISBN 9781134789924
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Title: Entrepreneurship in a Global Context
Author: Sue Birley; Ian Macmillan