E-Commerce Usability

Tools and Techniques to Perfect the On-Line Experience

by

Subject categories
ISBNs
  • 0203245911
  • 9780415258340
  • 9780203245910
  • 9781134514465
Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability.
This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications, e-commerce sites and interactive television. The author has worked with a number of blue-chip clients that value usability, including Hewlett-Packard, Thomas Cook, Philips, the Financial Times and Motorola.
This guide is designed for software developers, project managers, business analysts and user interface designers, and does not require a background in human factors or usability. E-Commerce Usability: Tools and Techniques to Perfect the On-Line Experience presents a practical, structured, customer-centered design method that encourages innovation yet helps you make sure your final design is still easy to use.
  • CRC Press; December 2002
  • ISBN 9780203245910
  • Read online, or download in secure PDF format
  • Title: E-Commerce Usability
  • Author: David Travis
  • Imprint: CRC Press
Subject categories
ISBNs
  • 0203245911
  • 9780415258340
  • 9780203245910
  • 9781134514465

About The Author

Dr David Travis is an international usability consultant, writer and trainer. He specializes in the design and evaluation of web-based and wireless applications, e-commerce sites and interactive television. David has worked with a number of blue-chip clients that value usability, including Hewlett-Packard, the BBC, Thomas Cook, Philips, the Financial Times and Motorola.

Subject categories
ISBNs
  • 0203245911
  • 9780415258340
  • 9780203245910
  • 9781134514465