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Strategic Partnerships

An Entrepreneur's Guide to Joint Ventures and Alliances

Strategic Partnerships by Robert L. Wallace
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An estimated 20,000 corporate alliances have been formed worldwide over the past two years. Such strategic alliances can provide business owners with long-term security, new revenue channels, and, often, the anchor needed to maintain stability in otherwise turbulent waters.
A successful joint venture can open the door to a world of future partnership opportunities, says renowned entrepreneur Robert Wallace. In Strategic Partnerships: An Entrepreneur's Guide to Joint Ventures andAlliances, he outlines a framework business owners can use to conceive, develop, and execute such relationships between themselves and larger organizations.
Dearborn Trade Publishing; August 2004
224 pages; ISBN 9781597341578
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Title: Strategic Partnerships
Author: Robert L. Wallace