The Ten Faces of Innovation

Strategies for Heightening Creativity

by

The Ten Faces of Innovation: Strategies for Heightening Creativity
US$13.31
Subject categories
ISBNs
  • 9781781256152
  • 9781847656650

A brilliant guide to fostering creativity and business innovation, The Ten Faces of Innovation shows how any individual can become an experienced architect, storyteller, caregiver or cross-pollinator...just four of the ten characters that can be adopted in different situations to create a broader range of solutions to business problems. At the start of the creative process you might be the 'anthropologist', going into the field to see how customers use and respond to products; later you might be the 'hurdler', who overcomes obstacles on the way to the finished product. The book explains with examples from business how adopting these characters can beat nay-sayers who stifle innovation.

  • Profile Books; November 2016
  • ISBN 9781847656650
  • Read online, or download in secure EPUB format
  • Title: The Ten Faces of Innovation
  • Author: Tom Kelley
  • Imprint: Profile Books
Subject categories
ISBNs
  • 9781781256152
  • 9781847656650

About The Author

Tom Kelley is the MD of IDEO and the author of the bestselling business classic, The Art of Innovation (Profile). As IDEO's spokesperson, he addresses scores of business audiences on using innovation to transform strategic thinking.

Subject categories
ISBNs
  • 9781781256152
  • 9781847656650