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Strategic Management

Strategic Management by Colin White
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Reflecting the challenges of formulating, implementing and monitoring strategy in practice, Colin White's contemporary text discusses differing theories and approaches in the context of real world experience. Each chapter starts with a ''Key Strategic Challenge'' and sets the scene of a case study, resolved at the end of the chapter. ''Strategic Projects'' and ''Exploring Further'' sections encourage readers to investigate subjects more in detail. Integrated web packages include: for students, additional long case studies, integrating case study, links to further resources and searchable glossary; and for instructors, suggested teaching pathways and key themes, additional case study questions, comments on exercises and assignments within the text, and Powerpoint lecture presentations.
Palgrave Macmillan Ltd.; January 2004
877 pages; ISBN 9780230554771
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Title: Strategic Management
Author: Colin White
 
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ISBNs
0230554776
9780230554771
9781403904003