The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
Palgrave Macmillan; December 2007
- ISBN 9780230609983
- Read online, or download in secure PDF format
- Title: Beyond Good Company
- Author: B. Googins; P. Mirvis; S. Rochlin
Imprint: Palgrave Macmillan