The Complete Idiot's Guide to Branding Yourself

Tips and Techniques for Showing Who You Are and What You Can Do

by Ray Paprocki,

Subject categories
ISBNs
  • 110103064X
  • 9781592578962
  • 9781101030646
  • 9781101032800

A brand new look at a time-tested business practice.

Using powerful techniques refined in the heat of business competition, this book guides readers in defining and building a personal brand that is distinctive, relevant, and consistent. It includes:

? An in-depth understanding of the principles of successful brand building-in any context

? Practical tools to build and manage powerful relationships

? Strategies for aligning personal brand values with an employer's brand values, and making brand-building a successful endeavor for both

? Advanced techniques to continually refine your unique personal brand

  • DK Publishing; May 2009
  • ISBN 9781101030646
  • Read online, or download in secure PDF or secure EPUB format
  • Title: The Complete Idiot's Guide to Branding Yourself
  • Author: Ray Paprocki; Sherry Beck Paprocki
  • Imprint: Alpha
Subject categories
ISBNs
  • 110103064X
  • 9781592578962
  • 9781101030646
  • 9781101032800
Subject categories
ISBNs
  • 110103064X
  • 9781592578962
  • 9781101030646
  • 9781101032800