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Celebrity and the Environment

Fame, Wealth and Power in Conservation

Celebrity and the Environment by Dan Brockington
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The battle to save the world is being joined by a powerful new group of warriors. Celebrities are lending their name to conservation causes, and conservation itself is growing its own stars to fight and speak for nature. In this timely and essential book, Dan Brockington argues that this alliance grows from the mutually supportive publicity celebrity and conservation causes provide for each other, and more fundamentally, that the flourishing of celebrity and charismatic conservation is part of an ever-closer intertwining of conservation and corporate capitalism. Celebrity promotions, the investments of rich executives, and the wealthy social networks of charismatic conservationists are producing more commodified and commercial conservation strategies; conservation becomes an ever more important means of generating profit.Celebrity and the Environment provides vital critical analysis of this new phenomena and argues that, ironically, there may be a hidden cost to celebrity power to individual's relationships with the wild. The author argues that whilst wildlife television documentaries flourish, there is a significant decline in visits to national parks in many countries around the world and this is evidence that t a time when conservationists are calling for us to restore our relationships with the wild, many people are doing so simply by following the exploits of celebrity conservationists.
Zed Books; October 2009
200 pages; ISBN 9781848136243
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Title: Celebrity and the Environment
Author: Dan Brockington
  • News
Celebrity advocacy doesn't always work, but who cares? - Huffington Post
Tue, 14 Jun 2016 10:11:59 -0700
Huffington PostCelebrity advocacy doesn't always work, but who cares?Huffington PostHowever, according to Dan Brockington, ...
I'm all for A-list activists – in the right role - The Guardian
Sat, 27 Sep 2014 10:41:09 -0700
The GuardianI'm all for A-list activists – in the right roleThe GuardianUK academic Dan Brockington has written two books ...
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