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Survival of the Prettiest

The Science of Beauty

Survival of the Prettiest by Nancy Etcoff
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A provocative and thoroughly researched inquiry into what we find beautiful and why, skewering the myth that the pursuit of beauty is a learned behavior. 

In Survival of the Prettiest, Nancy Etcoff, a faculty member at Harvard Medical School and a practicing psychologist at Massachusetts General Hospital, argues that beauty is neither a cultural construction, an invention of the fashion industry, nor a backlash against feminism—it’s in our biology. 

Beauty, she explains, is an essential and ineradicable part of human nature that is revered and ferociously pursued in nearly every civilization—and for good reason. Those features to which we are most attracted are often signals of fertility and fecundity. When seen in the context of a Darwinian struggle for survival, our sometimes extreme attempts to attain beauty—both to become beautiful ourselves and to acquire an attractive partner—suddenly become much more understandable. Moreover, if we understand how the desire for beauty is innate, then we can begin to work in our own interests, and not just the interests of our genetic tendencies.
Knopf Doubleday Publishing Group; February 2011
336 pages; ISBN 9780307779113
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Title: Survival of the Prettiest
Author: Nancy Etcoff
  • News
Are We Hard-Wired For Beauty? - KUOW News and Information
Thu, 31 Dec 2015 06:52:32 -0800
KUOW News and InformationAre We Hard-Wired For Beauty?KUOW News and InformationPsychologist Nancy Etcoff joins philosopher ...
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Inquirer.netIt's the age of the 'survival of the prettiest,' says Vicki BeloInquirer.netSurvival of the fittest may ...
Why make an issue of Melania Trump's beauty? - CNN
Thu, 05 May 2016 16:16:29 -0700
CNNWhy make an issue of Melania Trump's beauty?CNNScience has proven this time and again: In her groundbreaking 1999 book, ...