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The Lean Startup

How Constant Innovation Creates Radically Successful Businesses

The Lean Startup by Eric Ries
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Most new businesses fail. But most of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.

Now is the time to think Lean.

Penguin Books Ltd; October 2011
336 pages; ISBN 9780670921621
Read online, or download in secure EPUB
Title: The Lean Startup
Author: Eric Ries
 
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ISBNs
9780670921607
9780670921621

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