The Leading eBooks Store Online 4,130,202 members ⚫ 1,348,641 ebooks

New to

Learn more

The Cochlear Story

The Cochlear Story by Veronica Bondarew
Buy this eBook
US$ 49.95
(If any tax is payable it will be calculated and shown at checkout.)
Cochlear Ltd, together with its university partner and many other collaborators, has returned hearing to over 160 000 people thanks to the development of its hearing implant. This book documents the human story behind that development. It delves into the commercial planning and implementation that led to the product’s success in an international, highly competitive market, and the human drama that was experienced in achieving it. Chapters are structured around the development of the science. Woven within that structure are the personal and business stories that have enabled successful outcomes in the relatively new age of biomedical engineering. The Cochlear Story aims to put this Australian development on the world map in recognition of Australian medicine, science, technology and business. New from CSIRO PUBLISHING, the Bright Ideas series explores the innovation, application and continuing impact of major scientific inventions throughout history. From the compass to the bionic ear, each book will provide a fascinating and accessible story on a single invention that has changed our everyday lives.
CSIRO Publishing; September 2012
248 pages; ISBN 9780643106840
Read online, or download in secure EPUB or secure PDF format
Title: The Cochlear Story
Author: Veronica Bondarew; Peter Seligman