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The SAGE Handbook of Political Advertising

The SAGE Handbook of Political Advertising by Lynda Lee Kaid
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The SAGE Handbook of Political Advertising provides a comprehensive view of the role political advertising plays in democracies around the world. Editors Lynda Lee Kaid and Christina Holtz-Bacha, along with an international group of contributors, examine the differences as well as the similarities of political advertising in established and evolving democratic governments.
SAGE Publications; June 2006
505 pages; ISBN 9781452261546
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Title: The SAGE Handbook of Political Advertising
Author: Lynda Lee Kaid; Christina Holtz-Bacha
 
ISBNs
1452261547
9781412917957
9781452261546