Machiavelli, Marketing and Management

by Phil Harris, Andrew Lock, Patricia Rees

This cutting edge text provides insight into the meaning and interpretation of Machiavelli, and highlights the particular relevance to today‘s manager of his works for management, marketing and political thought. It addresses a number of common themes relating to his influences and arguments, and includes topics such as:* modern management* governa

  • Taylor and Francis; April 2000
  • ISBN: 9781134605682
  • Edition: 1
  • Read online, or download in secure PDF or secure ePub format
  • Title: Machiavelli, Marketing and Management
  • Author: Phil Harris; Andrew Lock; Patricia Rees
  • Imprint: Routledge

About The Author

Patricia Rees

Andrew Lock

Phil Harris