Dirty Little Secrets of Buzz

How to Attract Massive Attention for Your Business, Your Product, or Yourself

by David Seaman

Practice the Black Art of BUZZ

Would you like to spark a media frenzy ... for free?

Do you want to jumpstart your sales and profile in a jaw-dropping way? How would you feel about unleashing your message on the entire world?

In Dirty Little Secrets of Buzz, veteran promotional stunt-planner David Seaman reveals a brand-new, counterintuitive approach to traditional marketing and PR. Find out how controversy, scandal-mongering, and social networking can turn your message into a viral sensation.

Inside are sixty-one secrets for getting millions of eyeballs turning toward you or your business, including:

- Enemies are more important than friends

- A dog and a blog can increase repeat customers

- Put MySpace, Facebook, and the social networking revolution to work for you

- Google juice: hot links from highly rated sites

- TV doesn’t make you—you make you

- Get ten thousand visitors for free through StumbleUpon

Dirty Little Secrets of Buzz is a powerful how-to collection of all the secrets no one talks about—secrets you won’t find in any other marketing book or program.

  • Sourcebooks, Inc.; October 2008
  • ISBN: 9781402224973
  • Edition: 1
  • Read online, or download in secure PDF format
  • Title: Dirty Little Secrets of Buzz
  • Author: David Seaman
  • Imprint: Sourcebooks, Inc.