Fast track route to mastering corporate strategy
Covers the fundamentals of strategy, from global strategy tocomplexity and from decision making to implementing those decisions
Examples and lessons from some of the world's most successful (andnot-so-successful) businesses operating in the global high techindustry and the media and ideas from the smartest thinkersincluding Igor Ansoff, Peter Senge and Rosabeth Moss Kanter
Includes a glossary of key concepts and a comprehensive resourcesguide
ExpressExec is a unique business resource of one hundred books.These books present the best current thinking and span the entirerange of contemporary business practice. Each book gives you thekey concepts behind the subject and the techniques to implement theideas effectively, together with lessons from benchmark companiesand ideas from the world's smartest thinkers.
ExpressExec is organised into ten core subject areas making iteasy to find the information you need:
06 Operations and Technology
10 Life and Work
ExpressExec is a perfect learning solution for people who need tomaster the latest business thinking and practice quickly.
Wiley; December 2001
- ISBN: 9781841123264
- Edition: 1
- Title: The New Corporate Strategy
- Author: Jim Underwood
About The Author
DR JIM UNDERWOOD is a strategist and professor and lives in Irving, Texas. His consulting practice includes a number of major international firms. He is the author of Thriving In E-Chaos and co-authored The Significance Principle. He also writes for a number of magazines and journals.