Global Challenges in Responsible Business

by N. Craig Smith, C. B. Bhattacharya, David Vogel, David I. Levine

Series: Cambridge Companions to Management

Corporate responsibility has gone global. It has secured the attention of business leaders, governments and NGOs to an unprecedented extent. Increasingly, it is argued that business must play a constructive role in addressing massive global challenges. Business is not responsible for causing most of the problems associated with, for example, extreme poverty and hunger, child mortality and HIV/AIDS. However, it is often claimed that business has a responsibility to help ameliorate many of these problems and, indeed, it may be the only institution capable of effectively addressing some of them. Global Challenges in Responsible Business addresses the implications for business of corporate responsibility in the context of globalization and the social and environmental problems we face today. Featuring research from Europe, North America, Asia and Africa, it focuses on three major themes: embedding corporate responsibility, corporate responsibility and marketing, and corporate responsibility in developing countries.

  • Cambridge University Press; July 2010
  • ISBN: 9780511922084
  • Read online, or download in secure PDF or secure ePub format
  • Title: Global Challenges in Responsible Business
  • Series: Cambridge Companions to Management
  • Author: N. Craig Smith (ed.); C. B. Bhattacharya (ed.); David Vogel (ed.); David I. Levine (ed.)
  • Imprint: Cambridge University Press