Michael R. Solomon

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PMP Exam Cram: Project Management Professional

PMP Exam Cram (4th ed.)

Project Management Professional

Pearson Education (2009)
US$31.99

PMP Exam Cram, Fourth Edition, is the perfect study guide to help you pass the 2009 PMP Exam. It...

The Truth About Finding and Using Customer Momentum and the Wisdom of Crowds
Pearson Education (2010)
US$1.99

This Element is an excerpt from The Truth About What Customers Want (9780137142262), by Michael R....

Sensory Marketing: Smells Like Profits
Pearson Education (2010)
US$1.99

This Element is an excerpt from The Truth About What Customers Want (9780137142262) by Michael R....

PMP Exam Cram: Project Management Professional

PMP Exam Cram (5th ed.)

Project Management Professional

Pearson Education (2014)
US$31.99

PMP Exam Cram, Fifth Editon Project Management Professional Covers the PMBOK Fifth...

The Truth About What Customers Want: The Truth About Customer_p1
Pearson Education (2008)
US$22.99

Customers demystified! How you can move them to buy...buy more...and keep on buying! The...

The Truth About Male & Female Markets
Pearson Education (2010)
US$1.99

This is the eBook version of the printed book. This Element is an excerpt from The Truth About...

Let Their Mouseclicks Do the Walking: How Consumers Use the Internet to Shop

Let Their Mouseclicks Do the Walking

How Consumers Use the Internet to Shop

Pearson Education (2010)
US$1.99

This Element is an excerpt from The Truth About What Customers Want (9780137142262) by Michael R....

Social Media Marketing
SAGE Publications (2017)
US$63.00

**Winner of the TAA 2017 Textbook Excellence Award** “Social Media Marketing deserves special...

Virtual Social Identity and Consumer Behavior
Taylor and Francis (2014)
US$58.42

The creation and expression of identity (or of multiple identities) in immersive computer-mediated...

The Routledge Companion to Consumer Behavior

The key to marketing is understanding and satisfying consumer needs, thus a knowledge of consumer...