Philip Kotler

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HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Harvard Business Review Press (2017)
US$24.99

Sales isn’t about pushing products or being efficient; it’s about building the right systems to...

Marketing Strategy from the Masters (Collection)
Pearson Education (2010)
US$119.99

Breakthrough marketing: revitalize brands, optimize investments, link marketing to performance, even...