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This Is Marketing: You Can't Be Seen Until You Learn to See

This Is Marketing

You Can't Be Seen Until You Learn to See

Penguin Publishing Group (2018)
US$9.99

#1 Wall Street Journal Bestseller Instant New York Times Bestseller A game-changing approach...

Tribes: We Need You to Lead Us

Tribes

We Need You to Lead Us

Penguin Publishing Group (2008)
US$10.99

The New York Times, BusinessWeek, and Wall Street Journal Bestseller that redefined what it...

Purple Cow, New Edition: Transform Your Business by Being Remarkable

Purple Cow, New Edition

Transform Your Business by Being Remarkable

Penguin Publishing Group (2009)
US$9.99

The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable...

Linchpin: Are You Indispensable?

Linchpin

Are You Indispensable?

Penguin Publishing Group (2010)
US$13.99

This life-changing manifesto shows how you have the potential to make a huge difference wherever you...

The Dip: A Little Book That Teaches You When to Quit (and When to Stick)

The Dip

A Little Book That Teaches You When to Quit (and When to Stick)

Penguin Publishing Group (2007)
US$9.99

  A New York Times , USA Today , and Wall Street Journal bestseller In this iconic...

Permission Marketing: Turning Strangers Into Friends And Friends Into Customers

Permission Marketing

Turning Strangers Into Friends And Friends Into Customers

Simon & Schuster (1999)
US$12.99

The man Business Week calls "the ultimate entrepreneur for the Information Age" explains...

Meatball Sundae: Is Your Marketing out of Sync?

Meatball Sundae

Is Your Marketing out of Sync?

Penguin Publishing Group (2007)
US$5.99

Gotta get me some of that New Marketing. Bring me blogs, e-mail, YouTube videos, MySpace pages,...

Why CRM Doesn't Work: How to Win by Letting Customers Manange the Relationship

Why CRM Doesn't Work

How to Win by Letting Customers Manange the Relationship

Bloomberg Series (No. 38)
Wiley (2010)
US$26.50

CRM was supposed to help businesses better understand their customers and increase efficiency. Yet...

The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable

The Big Moo

Stop Trying to Be Perfect and Start Being Remarkable

Penguin Publishing Group (2005)
US$9.99

Most organizations are stuck in a rut. On one hand, they understand all the good things that will...

All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

All Marketers are Liars

The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Penguin Publishing Group (2009)
US$13.99

The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow . ...