`This is an excellent resource for students. It provides a comprehensive review of secondary literature in the field and is very well researched. Students of sociology of health and illness and in media and communication studies will find the book invaluable′ - David Oswell, Goldsmiths College, University of London
`This is a comprehensive work on media health, providing an invaluable "toolkit" for understanding health and the media in contemporary society. Seale goes further than previous textbooks, critiquing the "lament" of media health promoters in order to explore the moralisation and commercialisation of media health′ - Dr Annette Hill, University of Westminster
How are health matters presented by the mass media? How accurate are the messages we are receiving? This book demonstrates how health messages in popular mass media are important influences in our lives, and that they are not neutral, being subject to many determining influences. It demonstrates the importance of mass media for understanding the experience of illness, health and health care, bringing together the latest thinking in the field of media studies and the sociology of health and illness.
This book provides a thorough review of research literature on media representations of health, illness and health care, covering their production, characteristic forms and relationships with the everyday lives of media audiences. It brings together both well known and lesser-known studies in the context of an integrated, sociological argument about media and health.
Media producers are subject to a variety of influences, from medical lobbies, scientific organizations, and not least the commercial pressure to satisfy media-saturated audiences. These mean that aims of health promoters are not always easily achieved, leading to considerable tensions that require a deeper understanding of media health than has hitherto been applied to them.
This book will be essential reading for health educators and promoters, as well as health care providers interested in the cultural aspects of health, sociologists of health and illness, and students and academics of media studies.
You can read this ebook online in a web browser, without downloading anything or installing software.
This ebook is available in file types:
This ebook is available in:
After you've bought this ebook, you can choose to download either the PDF version or the ePub, or both.
The publisher has supplied this book in DRM Free form with digital watermarking.
You can read this eBook on any device that supports DRM-free EPUB or DRM-free PDF format.
The publisher has supplied this book in encrypted form, which means that you need to install free software in order to unlock and read it.
To read this ebook on a mobile device (phone or tablet) you'll need to install one of these free apps:
To download and read this eBook on a PC or Mac:
The publisher has set limits on how much of this ebook you may print or copy.